Sr. Content Writer

ABOUT ITS LOGISTICS

Are you ready to unleash your potential and be a part of one of the fastest growing, exciting, logistics companies in the US? ITS Logistics is one of North America's fastest-growing, asset-based modern 3PLs, providing solutions for the industry’s most complicated supply chain challenges. With a people-first culture committed to excellence, the company relentlessly strives to deliver unmatched value through best-in-class service, expertise, and innovation. The ITS Logistics portfolio features North America's #19 asset-lite freight brokerage, the #12 drayage and intermodal solution, a top 50 dedicated fleet, an innovative cloud-based technology ecosystem, and a nationwide distribution and fulfillment network.

At ITS, we invest in your personal and professional growth, providing the tools, resources, and support you need to unleash your full potential, collaborate with like-minded teammates, and seize limitless opportunities. By joining our all-star team, you will be part of an organization that values your unique skills, encourages your drive for excellence, and recognizes your unwavering commitment to achieving our shared goals.

We empower our team members to become champions in their respective fields by nurturing a culture of collaboration, competition, and unyielding resilience. We believe that together, we can conquer any challenge and achieve remarkable victories. Want to learn more about ITS Logistics? Check out our website! www.its4logistics.com

ABOUT THE POSITION

The senior content writer will write, develop, edit, and publish compelling content for a variety of digital platforms, including email marketing campaigns, lead generation campaigns, websites, blogs, videos, press releases, advertising campaigns, social media posts, infographics, case studies, whitepapers, and more. To accomplish this, the senior content writer will manage a content calendar, interview key stake holders, provide direction to freelance writers, conduct detailed research, become an expert in industry topics and a champion of the ITS voice.

This position will be integral in helping ITS continue to build our brand nationally by delivering powerful messaging to our key audiences and driving results that support the companies overarching goals.

• · Write clear long-form and short-form marketing copy as a creative storyteller within the brand standards
• Research industry-related topics
• Produce, proofread, edit, and publish digital content
• Manage a content calendar
• Provide direction to freelance writers
• Identify gaps in content and recommend new topics
• Prepare well-structured drafts using CMS and HubSpot
• Interview and work directly with leadership and upper management to write in their voice for their personal brands
• Coordinate with teams across the company on additional marketing needs
• Ensure all around consistency and quality
• Update website and other marketing and sales materials as needed
• Meet deadlines and monthly goal objectives in congruence with the rest of the marketing team

 

ABOUT THE REQUIREMENTS

· 5 – 10 years of experience as a content writer or similar role

· Bachelors in marketing, business, journalism, or related field

· Portfolio of published work

· Experience writing press releases for various national publications

· Experience doing research using multiple sources

· Excellent writing and editing skills in English

· Hands-on experience with CMS (Sanity, HubSpot, etc.)

· Ability to incorporate SEO best practices and guidelines

· Ability to handle multiple jobs at once and meet deadlines

· Confidence to work in a fast-paced, high-demand environment

· Reporting and paid ad media experience

· Organizational skills to juggle multiple projects across several divisions

 

BONUS QUALIFICATIONS:

· Marketing experience in both B2B and B2C space

· Familiarity or experience within the supply chain industry

· HubSpot experience

· Adobe Creative Cloud Suite

· Experience with video and audio copywriting experience.