Sr. Marketing Manager - Foodservice

As a leader and innovator in the snack food industry for over 50 years, J&J Snack Foods provides branded snack foods to foodservice and retail supermarket outlets across the U.S. Its products include such icons as SUPERPRETZEL, ICEE, and Dippin’ Dots along with other key brands like LUIGI’S Real Italian Ice, The Funnel Cake Factory Funnel Cakes, and Hola Churros. J&J also has a strong presence in bakery providing cakes, cookies, and pies to some of the largest grocery and convenience retailers in industry. Our company continues to deliver record sales led by a talented team and a commitment to “Fun Served Here”.

POSITION SUMMARY:

J&J Snack Food’s Marketing Foodservice team is looking for a strategic, creative, and results-oriented Marketing Manager who thrives in a fast-paced environment. You will set the strategy and insights driven marketing agenda for the Foodservice team's most profitable and largest customers. You will foster relationships with sales partners and customers through in-market work, customer engagement, and association involvement to better understand customer needs that deliver solutions with J&J Snack Food’s portfolio. This person will serve as the subject matter expert. The Marketing Manager is responsible for exploring growth opportunities for the Commercial Foodservice side of business, specifically Multi-Unit Regional Chains, Theaters, and National Account segment. They are instrumental in developing annual marketing objectives and executing against them.

Associates in this role:

• Are comfortable in high-visibility situations and presenting to upper management and customers
• Have demonstrated growth behaviors, are consistently curious, inclusive, empowered, and iterative in their approach to the business
• Strong business development and is a thought starter and internal advocate for new item innovation. 

ESSENTIAL FUNCTIONS:

• Responsible for exploring growth opportunities for the business, developing annual marketing objectives, and executing against those goals 
• Manage and track project priority list; keep projects moving forward by working with members of the cross-functional team (R&D, Operations, IT, Purchasing, Finance, Sales)
• Collaborates with Sales & Broker organization on mining key insights, developing customer-specific strategies, trimester planning, and may attend customer meetings as the marketing expert.
• Utilizes category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives.
• Manage all new product launches from initialization through launch and post-launch evaluation.
• Work with agency partners to leverage new product launches or campaign initiatives for core channels or internal promotions.
• Be an industry expert. What is the competition doing? How do JJSF products and programs benchmark against competition? Provide industry updates for customers as needed.
• Coordinate and execute marketing and promotional programs; develop collateral materials, POS, and product launch materials to support our branded items.
• Provide support to sales teams: create and maintain product information documents and collateral materials.
• The above is not a complete list of duties. Additional duties may be assigned by Management as required.

COMPETENCIES: 

• Demonstrate growth behaviors, are consistently curious, inclusive, empowered, and iterative in their approach to the business
• Strong business development and is a thought starter and internal advocate for new item innovation. 

The ideal candidate has a passion for growth, thrives in a fast-paced environment, and brings strong project management and communication skills.  To perform this job successfully, the Marketing Manager must be self-motivated, comfortable in high-visibility situations and presenting to upper management and customers. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Excellent organization and time management skills.
• Must be a self-starter and be able to accomplish a versatile and evolving workload.
• Excellent in all forms of communication.
• Skilled at PowerPoint design and ideation.
• Innovative, problem solver, flexible, and able to juggle multiple priorities.
• Self-motivated, with the ability to multi-task, prioritize, and adapt well to change.

 EDUCATION AND EXPERIENCE:

• Bachelor’s Degree in Business Discipline (Marketing preferred), MBA not required but preferred
• Minimum 5+ years marketing experience, food marketing and/or food service marketing experience a plus
• Familiarity with B2B marketing
• Highly organized with strong project management skills
• Professional attitude, with excellent communication and negotiating skills
• Ability to multitask, and balance the needs of and work collaboratively with various constituents such as Sales, Operations, R&D, Finance, and senior management
• Gather, understand, and synthesize consumer, customer, and category insights
• Innovative; being able to think outside of the box
• Self-motivated; able to set appropriate priorities; adapt well to change
• Balance detailed execution day-to-day with big-picture vision for the future of the business
• Experience with common software systems (MS Office, Adobe, etc.) and ability to learn custom data systems

TRAVEL REQUIREMENTS:

• Travel as needed to trade shows and meetings (25% Travel)

Disclaimer: This position description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the team member. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

EEO Statement: J&J Snack Foods Corp.is an equal opportunity employer and prohibits discriminatory employment actions against, and treatment of, employees and applicants for employment based on actual or perceived Federal, State and local laws that prohibit employment discrimination on the basis of race, color, age, national origin, ethnicity, alienage, religion or creed, gender, gender identity, pregnancy, marital status, sexual orientation, citizenship, genetic disposition or characteristics, disability or veteran's status, sex offenses, prior record of arrest or conviction, genetic information or predisposing genetic characteristic, status as a victim or witness of domestic violence, sex offenses or stalking and unemployment status.