Marketing Manager

About JOOPITER

JOOPITER is a forward-thinking digital commerce platform at the intersection of culture, commerce and storytelling. From one-of-a-kind celebrity collections to curated luxury drops, JOOPITER redefines how provenance and product come together, online and IRL. We host global auctions, launch brand collaborations, and activate culturally resonant events to build lasting connections with collectors, creators, and communities around the world.

We’re looking for a digitally savvy, culturally fluent Marketing Manager to drive our integrated marketing efforts across digital, experiential, and brand touchpoints. This is a hands-on, high-impact role for someone who blends creative intuition with operational excellence, and thrives at the crossroads of luxury, culture, and commerce.

What you will do

Brand & Campaign Strategy

● Support integrated brand and performance marketing campaigns across auctions, merchandise drops, partnerships, and pop-up activations—spanning paid, owned, earned, and experiential channels.

● Develop and execute go-to-market plans that drive awareness, engagement, and conversion.

● Own the cross-functional campaign calendar to align efforts across Social, Creative, Product, and Partnerships.

 

Brand & Event Marketing

● Support the planning, promotion, and post-event storytelling of live activations, exhibitions, and cultural moments.

● Ensure consistent brand expression across all touchpoints—from email flows and landing pages to in-store signage and press kits.

Performance & Optimization

● Analyze campaign performance across paid media, email, website traffic, and social channels—turning insights into actionable next steps.

● Manage GA4 dashboards and other reporting tools to ensure attribution clarity and audience understanding.

● Collaborate with external partners (e.g., media agencies, creative freelancers) to scale and extend campaign impact.

 

Email & CRM Strategy

● Oversee weekly newsletters, auction reminders, and segmented automations using Klaviyo (or an equivalent platform).

● Partner with tech leads to enrich customer profiles and optimize lifecycle touchpoints.

● Drive list growth initiatives and own messaging strategies across audience segments.

Content & Messaging

● Write and refine campaign copy, landing page headlines, and collector-facing narratives that elevate the JOOPITER voice.

● Support SEO efforts through content planning, metadata enhancements, and tagging best practices to improve discoverability.

 

What You Bring

● Strong brand marketing instincts, with the ability to craft narratives that resonate across luxury, fashion, and cultural audiences while balancing performance KPIs

● 5–7 years of marketing experience, ideally within luxury, fashion, art, culture, or lifestyle sectors

● Proven success leading digital marketing campaigns that blend brand storytelling with performance-driven strategy

● Experience activating and amplifying events, pop-ups, or in-person brand moments

● Deep fluency in marketing automation (e.g., Klaviyo, HubSpot), analytics tools (GA4, Looker Studio), and paid media platforms

● Proficiency in campaign reporting and performance optimization, with a strong understanding of attribution, tracking, and KPIs

● Excellent writing and editing skills, with the ability to adapt messaging by audience and channel

● Strong organizational and project management capabilities—able to manage multiple deadlines with clarity and precision

● Comfortable in a fast-paced, startup-like environment with a collaborative, hands-on approach

● Familiarity with auction and e-commerce platforms (e.g., Shopify, Basta) and experience in resale or collector-focused marketplaces

● Familiarity with AI-powered marketing tools and platforms used to enhance content development, reporting efficiency, and strategic decision-making

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Why JOOPITER? At JOOPITER, we celebrate creativity, provenance, and cultural expression. You’ll join a nimble, passionate team building something that hasn’t been done before—where high craft meets high energy, and each launch is a chance to connect the dots between people, stories, and objects.