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Marketing Director (East Coast)

East Coast

About Kalepa:

Commercial insurance is a trillion-dollar industry run out of Microsoft Outlook.

Kalepa is upending this. 

Our state-of-the-art AI Copilot platform empowers underwriters to make smarter, faster, and more accurate decisions. Our AI is designed to deliver real results - insurers literally see massive improvements to their top and bottom lines as soon as they implement Copilot. That’s why our clients call Copilot “truly an underwriter’s dream” and proclaim that Copilot helps them “almost double the amount of accounts they can look at in the day." 

Kalepa's team members bring experience from top technology companies, including Facebook, Google, Amazon, Mastercard, and Uber. Kalepa is backed by leading VCs like IA Ventures and Inspired Capital.

Our Values (This is important):

Many organizations have a dusty list of corporate values that no one ever follows. Kalepa is not one of those companies. Our values are designed to unlock the potential of our employees. 

Success at Kalepa is bred from five core principles:

  • Hustle & Grit - We expect everyone at Kalepa to be excellent at what they do and relentless in pursuing their craft. There are no easy days. Kalepa’s exceptional speed and determination are our biggest differentiators: this is how we win.
  • Customer Focus - We will ruthlessly prioritize the work that drives our clients’ growth, profitability, and efficiency. We are not building things just because they seem cool - we are here to solve our customers’ most strategic problems.
  • Meritocracy - Too many exceptional people are stifled by corporate bureaucracies. At Kalepa, those people excel - and we reward tremendous results with rapid promotions and compensation growth. 
  • Transparency - We are honest with each other. We don’t believe in back-office politics and keeping employees in the dark. Transparency allows us to instantly cut to the heart of the matter and figure it out together.
  • Experimentation - For many of the problems we face, no company has ever solved them before. We tackle these by quickly testing, measuring, and iterating to determine the path to success.

In addition to our NY office, we have remote employees speaking 10+ languages across the globe. But we invest in bringing our people together both for regional meetups and global offsites (2021 - Playa Del Carmen | 2022 - Rome | 2023 - Buenos Aires | 2024 - Lisbon).

Kalepa’s culture isn’t for everyone, and that’s ok. But for the people who are a fit, they can’t imagine working elsewhere. 

About the role:

Total cash compensation: $175K-225K*

*******

Join Kalepa as our Marketing Director and take charge of shaping and executing our marketing strategy. You will be a member of the leadership team, driving one of the most critical functions at Kalepa to 10x all aspects of our marketing.

This is a hands-on role, as the architect, strategist, and executor behind everything from demand gen and content to product marketing and brand. Successful candidates will be comfortable being the main individual running the full marketing operation, with the expectation that they could also scale the function and hire contractors in time.

You’ll partner closely with sales, product, RevOps, and leadership to bring Kalepa’s story to life, further establish us as the go-to AI solution for commercial insurance underwriters, and drive measurable business results. If you’re equal parts thinker and doer - and excited to own the full funnel - this is your seat at the table.

About you:

  • 6–10+ years of marketing experience in B2B SaaS, ideally in fintech, insurtech, or enterprise software
  • Proven ability to develop and execute full-funnel marketing strategies that drive leads, pipeline, and revenue
  • Exceptional writer and communicator who can translate complex ideas from insurance and AI into compelling messaging across long and short form content
  • Experience across demand gen, content, product marketing, events, and brand - and know when to prioritize what
  • Adept at working cross-functionally with sales, product, and exec teams
  • Comfortable being a team of one today - you’ll be hands-on executing on Kalepa’s marketing initiative. But also, you should be excited to scale the function in the future as we bring on additional staff to drive your vision forward.
  • Analytical and scrappy - You measure what matters and make things happen fast
  • AI-first marketer - You instinctively turn to AI to shortcut hours (or days) of work, using the latest tools to boost leverage, spark ideas, elevate quality, and drastically speed up execution. This is your unfair advantage over legacy marketers.
  • Passionate about AI and technology and curious about the world of insurance. You must be ready to be one of the leading experts on the intersection of AI and insurance

What you’ll get:

  • Competitive salary (based on experience level)*.
  • Significant equity options package.
  • 401(k) plan with employer contribution (regardless of employee contribution)
  • Work with an ambitious, smart, global, and fun team to transform a $1T global industry.
  • Ground floor opportunity – very early member of Kalepa’s sales team
  • Excellent benefits: 100% covered medical, 100% covered vision and dental, very generous PTO, and others.
  • Global team off-sites (2021 - Playa del Carmen, 2022 - Rome, 2023 - Buenos Aires, October 2024 - Lisbon)

*The salary range listed is an estimate and will vary based on a variety of factors. Final compensation will be determined during the offer stage based on relevant experience, performance during the interview process, and geographic location, and may therefore differ from the posted range. 

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