
Demand Generation Intern (Position located in Berlin, Germany)
KnowBe4 is the global leader in Human Risk Management, trusted by over 70,000 organizations worldwide to secure their employees and AI agents for over 15 years. We're pioneering a new era of security. AI-powered since 2016. And market-leading since day one.
Our HRM+ combines continuous risk intelligence, advanced technical defenses, and personalized training to help organizations build strong security cultures. We help organizations understand, measure, and reduce human risk across their entire workforce, defending against, deepfakes, and emerging AI-powered threats.
We believe that protecting organizations from cyberthreats and creating a positive environmental impact go hand in hand. True resilience is collective, it requires us to protect our people, our data, and our planet.
Please submit your resume in English.
To learn more about our team and office culture in Berlin, Germany, visit the following links.
Careers Page: https://www.knowbe4.com/careers/locations/berlin
Glassdoor: https://www.glassdoor.com/Location/KnowBe4-Berlin-Location-EI_IE969384.0,7_IL.8,14_IC2622109.htm
The Demand Generation Intern will support the Global Demand team with internal and 3rd party marketing programs. The ideal candidate will support campaign setup and execution, reporting, asset organization, and tracking to ensure programs run smoothly and deliver high-quality results.
Key Responsibilities:
- Work collaboratively with the marketing team to help set up, monitor, and report on demand gen programs
- Create and update Salesforce campaigns for various marketing programs
- Track campaign pacing and lead quality; identify discrepancies and manage lead-return processes with 3rd-party vendors. s
- Create and manage campaign tracking links in our UTM database to ensure proper tracking of campaigns
- Assist in the development of campaign assets, managing the hand-off to external vendors.
- Assist with verifying, cleaning and processing lead reports from 3rd party vendors
- Gain hands-on experience monitoring full-funnel programs and lead lifecycles within Salesforce.
- Learn to interpret initiative pacing and ROI to make data-driven optimization decisions.
- Understand the "why" and "how" of UTM tracking and multi-channel program attribution.
- Understand the mechanics of 3rd-party partnerships, from creative delivery to lead quality audits.
Minimum Qualifications:
- Education: Currently pursuing or recently completed a Bachelor’s degree in Marketing, Business, Data Analytics, Communications, or a related field.
- A strong desire to learn marketing technology; prior exposure to a CRM (like Salesforce) or Email Marketing tools is preferred
- Proven ability to write clearly and professionally, especially when coordinating with external partners or vendors.
- Demonstrate ability to manage multiple projects or "demand programs" simultaneously while meeting strict deadlines.
- Excellent verbal and written communication skills are essential with the ability to positively interact with persons at all levels of our organization
- Proficient in Google Sheets, Docs, and Slides
- Talent for multi-tasking, being results oriented and organizationally proficient
- Team oriented and willing to help others to achieve success
- Ability to develop creative solutions
- Ability to think and act independently
- Ability to effectively prioritize and resolve multiple competing tasks
- Ability to deal professionally, courteously and tactfully with external partners and coworkers
- Self-reliant with the ability to innovate and introduce change showing sound judgment and pragmatism
- Compliance or in-house experience is a plus
Our Fantastic Benefits
Note: An applicant assessment and background check may be part of your hiring procedure.
Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.
No recruitment agencies, please.
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