Data Scientist

WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS

Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 200+ people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen. 

Ad Age touted that “Known may be the ultimate example of a full-service agency,” and honored us with two prestigious recognitions this year: #3 on The A-List as one of the top agencies in the world, and Ad Age’s Data & Insights Agency of the year for the second year in a row. Without our incredible partnerships with our clients, spanning across the leading brands in finance, technology, entertainment, media, CPG, real estate, and many other categories, honors like this could not be possible, and also have helped us earn additional awards and recognitions over the years like: Emmys, Clios Entertainment and Sports Awards, Effies, Cannes Lions Awards, ProMax Agency of the Year, and Digiday’s Most Innovative Media Agency to name a few.

We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.

BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU

About the role: 

Known’s Marketing Science team embeds data scientists directly within our media buying and activation operations. You will be at the forefront of creating innovative analytical approaches to analyze and improve media buying strategies and outcomes for our diverse clientele. A key responsibility will be to design, develop, and deploy data-driven applications and tools that empower our media activation teams, streamlining their workflows and enhancing their effectiveness. Furthermore, you will contribute your expertise to our media consulting practice, providing data-backed insights and strategic solutions to external clients.

We are seeking a Data Scientist who can understand the core business objectives of our internal teams and our clients, and ideate, design, and develop innovative solutions using advanced statistical modeling, machine learning, optimization, and potentially Generative AI techniques. While direct experience in media is a strong plus, a passion for applying cutting-edge data science to solve complex marketing and media challenges is crucial. This role offers a unique opportunity to blend deep analytical skills with practical marketing acumen to drive significant impact.

In this role more generally, you will work with, and guide (for senior levels), other data scientists on a variety of projects, interface with our other teams at Known, and drive forward some of our most difficult and innovative data science projects, using advanced methods to revolutionize media buying and activation.

WHAT YOU’LL DO

• Analyze complex media buying data to identify trends, insights, and opportunities for performance improvement and optimization.
• Develop, implement, and refine innovative analytical models, algorithms, and frameworks to enhance media buying strategies, targeting, and ROI.
• Design, build, test, and deploy robust data-driven applications and tools to automate processes, improve efficiency, and support decision-making for the media activation team.
• Collaborate closely with media buyers, strategists, engineers, and account teams to understand their challenges and translate business needs into effective data science solutions.
• Contribute to media consulting engagements by delivering data analysis, predictive modeling, strategic recommendations, and client-facing presentations.
• Develop and apply a range of techniques to improve Known IP and create valuable tools for Known's internal teams and clients.
• Work with other data scientists and engineers to productionalize new tools and analytical solutions, ensuring scalability and reliability.
• Stay current with advancements in Data Science, AI, media analytics, and ad technology, identifying opportunities for their application in the marketing domain.

WHO YOU ARE AND WHAT YOU HAVE

• A Bachelors, Masters or PhD in a STEM field, or equivalent practical experience.
• Hands-on experience doing quantitative analysis, statistical modeling, optimization and/or machine learning.
• Proven ability to translate complex data into actionable business insights, particularly within a marketing or media context.
• Strong understanding of marketing principles and media buying/activation processes. Direct experience in media analytics, ad-tech, or a similar marketing-focused data science role is highly desirable.
• Experience utilizing Python and SQL for data manipulation, analysis, and model building.
• Experience building data science software, analytical workflows, or data-driven applications.
• 2+ years (with Masters/PhD) or 3+ years (with Bachelors) of relevant experience in data science or analytics.
• 1+ years of experience building data science software or applications, ideally including those leveraging AI/ML models.
• Academic projects, internships, or personal projects demonstrating application of modeling techniques to solve real-world problems are preferred.

Skills, abilities, and knowledge:

• Superb communication and presentation skills, with an ability to convey complex technical concepts to non-technical audiences (including media teams and clients).
• An ability to translate business challenges from the media buying, activation, and consulting domains into quantitative problems, and solve them effectively using appropriate data science methodologies and tools.
• A strong blend of data science expertise and marketing/media acumen 
• Proven ownership of projects taken from ideation to completion and impact.
• A commitment to managing the quality & accuracy of analytics, ensuring high standards with your and others’ work.
• Experience working collaboratively on a tech team, with familiarity in cloud technologies (e.g., AWS, GCP, Azure), version control (e.g., Git), etc.

Competencies:

• Ability to prioritize time, work and effort while multitasking on multiple projects.
• Desire to mentor and teach others.
• Collaborative attitude.
• Self motivated and exhibits initiative.
• Willing & able to learn quickly.
• Abundant intellectual curiosity and integrity.

SOME OF OUR PERKS

• Unlimited paid time off
• 401k with company matching and no vesting period
• Annual bonuses
• Generous medical plan
• Paid parental leave

ONE LAST THING TO ASK YOURSELF

All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.

Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.

The base salary for this position is $110K-$130K.

            This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.

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