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Brand Marketing Manager (Digital)

About KOHO

KOHO’s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. We first launched in 2017, and we have since built a community of over 1 million users. Leading investors around the globe believe in our vision, and we’ve successfully raised over $320M to make our vision a reality.
 
Discover our culture here and get the inside scoop from our team here!

About The Role

We’re on the lookout for a Brand Marketing Manager (Digital) to join our team in a remote role based in Canada. The ideal candidate will be a seasoned brand marketer with a strong focus on digital and social channels.

Reporting to Director, Brand and Creative, you’re going to be a part of a team that shares KOHO’s mission of empowering a generation of Canadians to make financial progress with the world.

What You’ll Be Doing

  • Align social media strategies with overarching marketing objectives
  • Craft strategies to manage and enhance our online reputation on key platforms, such as Reddit
  • Collaborate with creative teams to produce high-impact, on-brand assets
  • Work with customer service to address customer inquiries, concerns, and feedback effectively
  • Develop our platform strategy for our social channels
  • Partner with the product marketing team to elevate online visibility for product launches
  • Brief and collaborate with influencers to create impactful and authentic content
  • Work with external agencies to design and execute digital and social campaign components

Who You Are

  • Developed social media strategies from the ground up
  • Passionate about understanding and adapting to the evolving landscape of social and digital channels
  • Experience collaborating with influencers to create authentic content
  • Data-driven and proficient with analytics platforms
  • Experience briefing creative teams to achieve optimal results
  • Excel in crafting high-impact content for social and digital platforms
  • Hands-on experience working with TikTok, Reddit, and Meta
  • Proven track record of building communities and content, both in agency and in-house settings
  • Thrive in dynamic environments where each day presents new challenges

Nice to haves

  • You might also excel on camera
  • Experience in the financial services sector
  • Established relationships with Canadian influencers
  • Present a portfolio showcasing exceptional work

At KOHO, we are dedicated to providing pay transparency to all candidates. Compensation at KOHO is determined through various factors including but not limited to: comparable salary market data within Canada, technical skill assessment, a holistic view of previous work history, and internal pay equity with other KOHO team members.

Target Base Salary Range

$82,000 - $118,000 CAD

What's In It For You?

We invest time and resources into making sure KOHO is as good as the people we hire. Here are some of the reasons we attract the best people:
 
🧘‍♂️ Balance Your Life - Company-wide summer wellness days, winter holiday closure, personal days, a wellness spending account, and maternity & parental leave top-up
💻 Remote First - Work from anywhere in Canada with a budget to set up your home office
🆙 Level Up - Access to an in-house certified performance coach and an annual training budget
🥅 Reach Your Goals - Salary assessments twice per year
🙌 The KOHO Culture - We have won 7 "Great Place to Work ®" awards since 2019
🤝 Be an Owner - Every KOHO employee gets a generous amount of equity with a 10 year exercise window
 
The KOHO culture is one of collaboration, creativity, and diverse perspectives. We are committed to building and fostering an inclusive, accessible environment for everyone. If you have any questions, concerns, or requests regarding accessibility needs, please contact peopleaccessibility@koho.ca and the People and Culture team will be happy to help.
 
#LI-Remote

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U.S. Standard Demographic Questions

KOHO is committed to fostering a diverse environment. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

Note: KOHO is a Canadian company. If you are applying from Canada, please select "I don't wish to answer" for the last question regarding the US Armed Forces.

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