Creative Strategist - Amp

We are amp, part of WPP

We are amp: A sonic branding agency that’s heavy on innovation, think cutting-edge audio branding and truly personal client work. We craft unique sonic identities for the coolest brands worldwide – from Mastercard to Mercedes-Benz. Our mission? To give brands a voice that creates real connections. How? By masterfully orchestrating sound, voice, and music across every touchpoint. That's our craft.

 

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

 

What we are looking for:

As a pivotal member of our Creative Strategy team, your work serves as the strategic foundation for sonic branding projects. You're the visionary ensuring that each creative concept resonates perfectly, aligning with a brand's unique positioning, market pulse, and ambitious business goals. As our Creative Strategist (m/w/d) you define the sonic direction and craft the inspired guidelines that empower our entire creative ensemble. Ready to unleash your creativity and strategic thinking in sonic branding? This is your stage.

 

What you’ll do:

• Develop and refine sonic branding strategies based on market research, competitive analysis, and brand analysis.

• Develop and articulate strategic frameworks for sonic identities, ensuring alignment with business and brand objectives.

• Translate brand attributes and values into actionable creative direction.

• Create detailed sonic brand guidelines that define sonic principles (together with Creative team), usage, and consistency across touchpoints.

• Shape the conceptual framework of sonic identities, ensuring consistency across brand touchpoints.

• Validate sonic branding concepts in collaboration with Client Services, Creative and Research teams through testing and data-driven insights.

• Present strategic recommendations and rationales to clients in a compelling and persuasive manner.

What you’ll need:

• Strategic Architect & Insight Navigator: You're a strategic powerhouse, adept at translating deep consumer insights related to sonic branding and finely-tuned brand positioning into compelling creative directions. Your mind is a well-oiled analytical machine, dissecting challenges with structured thought to craft the perfect sonic journey. You have experience with consumer research methodologies, data interpretation, and brand positioning.

• Storyteller & Persuasion Pro: You don't just communicate; you captivate. Crafting structured, clear, and genuinely persuasive sonic branding strategy presentations is second nature, and your presentation skills command the room, turning complex ideas into client-facing triumphs. Fluent in the visual language of PowerPoint, Keynote, and beyond, you transform concepts into engaging experiences.

• Agile Executor & Problem Solver: A true self-starter who thrives under pressure, you seamlessly juggle multiple projects with independent precision. You bring a can-do attitude and a proactive, problem-solving mindset, always finding elegant solutions and making things happen.

• Curiosity & Sonic Passion: Your insatiable curiosity drives you to experiment with emerging trends and technologies in our industry. And because we live and breathe sound, you're a bonafide music nerd, living for the intersection of sound, strategy, and storytelling.

• Foundation & Experience: You're bringing experience in brand strategy, creative strategy, or related fields to the table, and are ready to hit the ground running. Bonus points if you already have some hands-on job experience specifically in the music industry, particularly in sonic branding, music branding, or other audio-focused projects.

Perhaps not all aspects align perfectly? That's completely fine! amp is committed to supporting your professional and personal growth, and we'll work together to discover your unique development opportunities.

 

Our adventure includes:

• A lot of music.

• From brain power to body balance, we've got your well-being covered.

• Creative and open environment with an incredible multicultural team speaking more than 15 languages.

• Casual working atmosphere, flexible working hours and a flat hierarchy.

• Optimal working conditions – both at home and in the office.

• Lots of Learning & Development opportunities.

 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around three days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

We build brands. We build futures. amp, a WPP company, is an equal opportunity employer. We consider all applicants without discrimination or regard to particular characteristics, committed to a culture of respect where everyone belongs and can progress in their careers.

Due to the high volume of applications, we regret that we can only respond to successful candidates. 

We do not accept unsolicited resumes or applications from recruitment agencies. 

 

 

 

 

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