Brand Marketing Manager

Overview

We’re seeking a strategic and creative Brand Marketing Manager to champion our brand’s mission and drive awareness, engagement, and growth. This role is ideal for a dynamic marketer who thrives in fast-paced environments, excels at cross-functional collaboration, and brings a strong understanding of brand storytelling and campaign execution. You’ll play a key role in shaping go-to-market strategies, managing full-funnel campaigns, and delivering compelling brand experiences across channels.

Key Responsibilities

Brand Storytelling & Positioning

• Champion the brand’s mission, values, and positioning to elevate awareness and drive business growth
• Ensure consistent brand voice and tone across all marketing channels and touchpoints
• Support external messaging and positioning for go-to-market execution of new features and launches

Campaign Planning & Execution

• Develop and execute integrated brand campaigns across awareness, consideration, and engagement stages—both in-app and across external platforms
• Manage campaign workflows, including timelines, creative trafficking, and milestone tracking to ensure timely delivery

Measurement & Optimization

• Support the development and tracking of key performance indicators (KPIs) to assess campaign effectiveness and brand health
• Analyze campaign results and provide actionable insights to inform future activations and strategy

Cross-Functional Collaboration

• Partner with internal teams to ensure alignment on brand messaging and activation plans
• Collaborate with internal and external agencies to execute brand initiatives and creative development

Minimum Qualifications

• BA/BS degree or equivalent professional experience
• 4–6 years of experience in brand marketing or brand management
• Proven success in developing and executing brand strategies and full-funnel campaigns
• Strong understanding of brand positioning, messaging, and storytelling
• Analytical mindset with experience measuring and optimizing campaign performance
• Excellent communication and collaboration skills across cross-functional teams
• Strong project management skills and ability to thrive in fast-paced, ambiguous environments

Preferred Qualifications

• MBA or advanced degree in marketing, business, or a related field
• Experience in end-to-end brand management within tech or consumer packaged goods (CPG) industries
• Familiarity with the creative development process and working with creators/influencers
• Passion for sports, entertainment, music, and culture

Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.

Location: United States (Remote)

Role type: Contract - 8 Month Position

Expected hours: 40 per week

Benefits:

• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• Do you or will you in the future require any sponsorship to work in the US?

Language:

• English  (Required)