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Customer Account Team Leader – Canada

Toronto Canada

LIPTON Teas and Infusions is the world’s largest tea business, home to much‑loved brands including Lipton, PG Tips, Pukka, TAZO, and Red Rose. Every day, our teas are part of moments that matter, from quiet pauses to shared rituals.

We’re united by one purpose: to craft great teas for every occasion, bringing joy and inspiring a healthier lifestyle. Guided by the power of plants and a deep understanding of our consumers, we create teas that fit real lives, tastes, and traditions around the world.

At Lipton Teas and Infusions, people come first. We foster an environment built on ownership, passion for excellence, and consumer and customer centricity — where diverse perspectives are valued, ideas are encouraged, and people are supported to grow and thrive.

Be part of this amazing blend. Join us and help craft great teas — and a healthier, happier world.

Job Status: Full-Time, Permanent
Work Location: Remote based in the Toronto Area 
Travel: ~30%
Function: Customer Development / Sales
Scope: Canada Retail
Reports to: General Manager Canada

 

Your Role

As Customer Account Team Leader – Canada at Lipton Teas and Infusions, you will be responsible for leading the commercialization and growth of our Canadian retail business. You will own the end-to-end commercial strategy, managing key national retail partners while leading and developing a high-performing account team (broker).

This role blends strategic account leadership, people management, and strong commercial execution. You will work cross-functionally with Marketing, Trade Marketing, Supply Chain, Finance, and external partners to deliver profitable growth, increased market share, and best-in-class execution at retail.

You will play a critical role in shaping our Canadian go-to-market strategy and strengthening long-term customer partnerships.

Your Key Responsibilities

Commercial Strategy & Leadership

  • Lead the development and execution of the Canadian retail strategy across grocery, mass, drug, club, and e-commerce channels and execute into a cohesive go to market plan
  • Own revenue, profitability, and market share objectives for Canadian retail market
  • Lead pricing, trade investment, margin management and promotional strategy in partnership with Finance
  • Use insights, POS data, and syndicated sources (e.g., Nielsen, Customer POS) to inform decision-making

National Account Management

  • Lead Joint Business Planning with major customers to deliver mutual value creation and growth
  • Oversee the business relationship and act as the primary commercial point of contact at Loblaws and Wal-Mart
  • Demonstrate best-in-class account management through strong negotiation, influence, and strategic thinking
  • Identify growth opportunities through assortment, merchandising, pricing, promotion, and innovation execution

Team Leadership & Capability Building

  • Lead, coach, and develop a team of broker-managed resources (Key Account Managers, Sales reps, Category insights, etc) and internal Senior Sales Operation Analyst
  • Set clear objectives, KPIs, and performance expectations for our broker partner
  • Foster a culture of accountability, collaboration, and continuous improvement
  • Build strong selling, analytical, and execution capabilities across the team

Trade Marketing & Execution

  • Ensure strong alignment between brand strategy and in-store execution
  • Optimize trade spend, trade terms and promotional ROI through disciplined planning, analysis and data-driven decision-making
  • Partner with Marketing and Category Management to deliver category and shopper-led activation programs

Broker & Cross-Functional Collaboration

  • Define and lead the national broker strategy and operating model, aligned to company’s objective
  • Establish and monitor broker KPIs, and drive accountability
  • Act as a key integrator across Sales, Marketing, Supply Chain, and Finance
  • Partner with Supply Chain to improve forecasts, service levels, and on-time execution
  • Support successful commercialization of innovation and new product launches

Skills & Experience

  • 10+ years of experience in sales, customer development, or commercial roles within CPG
  • Proven experience managing national retail customers in Canada (grocery, mass, drug, or club:  (Directly managed Wal-Mart and Loblaws is a plus)
  • Demonstrated people leadership experience, including coaching and performance management
  • Strong financial and analytical acumen, with the ability to translate data into action
  • Excellent communication, influencing, and negotiation skills
  • Strategic thinker with a hands-on execution mindset
  • Comfortable operating in a fast-paced, growth-oriented environment
  • Bachelor’s degree in Business, Marketing, or a related field

Why Join Lipton Teas and Infusions

  • Lead iconic brands with strong consumer relevance
  • Play a visible leadership role within the Canadian business
  • Shape strategy and influence outcomes end-to-end
  • Work in a collaborative, entrepreneurial environment with high ownership and impact

 

Benefits & Perks 

  • Comprehensive insurance plans - health, dental + disability and life Insurance
  • 401(k) with 5% company matching + an extra 4% after your first year
  • Generous time off including 20 days flexible PTO that increases with tenure and company holidays
  • Parental Leave - Primary & Secondary

LIPTON Teas and Infusions is an organization committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. We are interested in every individual bringing their whole self to work and this includes you! Therefore if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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