Digital Product Owner

About Lola Blankets

Lola Blankets is a fast-growing direct-to-consumer brand creating the most beloved blankets on the internet. As we scale, we are seeking a Digital Product Owner to own the delivery of our Shopify-based digital commerce platform. This role is the connective tissue between our commercial teams and engineering, ensuring that well-defined briefs are translated into high-quality, scalable solutions quickly and reliably.

Role Overview

The Digital Product Owner will drive the development and delivery of our Shopify ecosystem, translating commercial priorities from Ecommerce, Acquisition, Retention, and Loyalty, into high-quality, shipped work. This is a hands-on, delivery-focused role for someone who is deeply comfortable in Shopify, thrives on execution, and takes pride in a clean, well-maintained backlog.

This role reports into the Director of Technology.

Core Responsibilities

1. Backlog Ownership & Delivery

• Own and maintain the digital product backlog across web, app, and supporting platforms.
• Receive briefs from commercial teams, refine them into clear acceptance criteria, and shepherd them through to delivery.
• Prioritize work in partnership with the Director of Technology, balancing commercial deadlines with platform health.
• Manage delivery with engineering partners, ensuring work is well-scoped, unblocked, and shipped on time.
• Maintain high standards of delivery quality, particularly during peak trading periods.

2. Shopify Platform Administration

• Serve as the primary Shopify platform owner, with hands-on responsibility for configuration, theme management, app integrations, and metafield controls.
• Evaluate and manage third-party app integrations, ensuring they are fit for purpose and well-maintained.
• Proactively identify platform issues, technical debt, and opportunities for improvement.
• Ensure the platform is stable, performant, and scalable as the business grows.

3. Cross-Functional Coordination

• Act as the primary day-to-day interface between commercial teams and engineering.
• Work closely with Ecommerce, Loyalty & Retention, and Paid Media teams to ensure briefs are complete and requirements are well understood before development begins.
• Communicate delivery status, risks, and timelines clearly and proactively to stakeholders.
• Ensure tracking, attribution, and analytics requirements are captured and implemented correctly.

4. Quality & Governance

• Define and uphold acceptance criteria and QA standards across all digital product deliveries.
• Ensure consistent event tracking and data integrity across web and app.
• Maintain clear documentation of platform configurations, integrations, and delivery decisions.

Qualifications & Experience

• 6+ years of experience in a Product Owner, Digital Operations, or Shopify platform role.
• Hands-on Shopify experience is essential, including theme customization, metafields, app configuration, and admin.
• Proven ability to manage a backlog, write acceptance criteria, and drive delivery in an agile environment.
• Comfortable working directly with engineering partners and translating commercial briefs into technical requirements.
• Highly organized, detail-oriented, and reliable under deadline pressure.
• Strong communicator who can manage stakeholder expectations without overcomplicating the process.