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Brand & Creative Strategy Manager

Austin, TX

WHO WE ARE 🌍

We help creators and businesses automate conversations on Instagram, Messenger, WhatsApp, Telegram, and TikTok. The result? Better engagement, more sales, and real, sustainable growth. 

With a diverse team spread across three continents, we’re building the leading Chat Marketing platform that is used — and loved — by more than 1.5 million customers worldwide.

WHO WE'RE LOOKING FOR 🌟

Isn’t a brand without a strategy just… vibes?

We’re looking for a Brand & Creative Strategy Manager to help scale Manychat’s brand across every team that touches it — Marketing, Growth, Events, and more. You’ll support our Senior Brand Strategist in developing brand and creative strategies, then help bring them to life by translating them into clear briefs and partnering with teams through asset reviews, guidance, and cross-functional collaboration.

This role will help the team stay aligned by keeping our brand documentation sharp, staying in tune with our audience, and tracking performance to continually evolve how Manychat shows up in the world.

If you’re part thinker, part doer, and all about elevating creative work that resonates, let’s talk!

WHAT YOU'LL DO 🚀

Brand & Creative Strategy Execution

  • Assist in shaping brand and creative strategies by sharing audience insights, cultural trends, data, and intuition based on our understanding of Manychat’s audience, product, platforms, and brand.
  • Drive the execution of brand-related efforts, working with cross-functional partners to bring initiatives to life while maintaining brand consistency.
  • Refine and maintain brand documentation, messaging guides, and Asana task management to support seamless execution.

 

Cross-Functional Collaboration

  • Translate strategic direction into clear, actionable briefs for creative and cross-functional teams to guide the development of marketing campaigns, content, and creative assets, ensuring alignment with Manychat’s positioning and objectives.
  • Support asset review and feedback cycles, ensuring final deliverables align with strategy and creative direction.
  • Advise internal teams on briefs, brand guidelines, and strategic direction.
  • Work with cross-functional teams on end-of-campaign analyses to understand brand metrics impact.

Performance Tracking & Optimization

  • Maintain and organize brand documentation, timelines, and key deliverables across teams.
  • Track and share brand health reporting, keeping a pulse on performance metrics and audience sentiment.
  • Assist in measuring brand and creative performance, tracking key metrics to refine future strategies.
  • Keep the team updated on industry trends, cultural shifts, and internal research that could impact brand strategy.

TO SHINE IN THIS ROLE đź’Ą

You’ll need:

  • 3–5 years of experience in brand strategy, creative strategy, integrated marketing or a related role.
  • Strong ability to translate strategy into execution — you can take high-level ideas and turn them into actionable briefs, guides, and playbooks.
  • Experience collaborating with creative teams, designers, copywriters, and cross-functional partners.
  • Exceptional organizational and project management skills — you’re able to juggle multiple projects while maintaining quality and consistency.

WHAT WE OFFER 🤗

Here’s how we care about your growth, well-being, and comfort:

  • đź“š Annual professional development reimbursement.
  • đź’™ Comprehensive medical, dental, and vision coverage for you and your dependents.
  • 🪴 Hybrid work and generous leave options to prioritize your work-life balance.
  • 🤝 Company-funded sport activities, annual offsites and team-building events. 

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.

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