MAP Catalyst Academy - Client Engagement & Delivery x Marketing Operations

Track 1: Client Engagement & Delivery x Marketing Operations

Our Client Engagement & Delivery Department

The Client Engagement & Delivery capability is responsible for managing every aspect of the relationship between our clients and our organization. To put it simply, the department's top priority is keeping our clients happy while building and maintaining a lasting relationship and business with them. The client service department is deeply immersed in our clients’ businesses and constantly looks at the business challenges our clients will face to help lead them into the future. This enables the team to take responsibility for the overall client growth strategy, discover new opportunities, and sell our skills and products.

The client service department is the key point of contact for our clients and owner of all client projects and responsible for routing them through our business. They act as interpreters between the client and specialist teams by decoding client briefs, challenging them, and simplifying before translating them into actionable directives for our specialists. This ensures that everybody knows exactly what they have to do and when, so they deliver on time and budget to the client's expectations.

Our Marketing Operations Department

Marketing Operations (MO) at VML MAP is where we bridge strategic intent with global execution. We are responsible for delivering high-quality, cross-channel communications efficiently and effectively, standardising and scaling success for our clients across over 100 markets. MO acts as the vital operational centre, processing billions of unique messages annually and translating marketing strategies into tangible activations. In this role, you will gain a comprehensive understanding of the entire campaign lifecycle. Your involvement will span from initial brief review and precise implementation to thorough quality assurance, launch, and optimisation.

Working within our 24/7 global service, you will manage a significant volume of work, utilising advanced tools and processes to drive operational efficiency, working together with our other centers. MO provides a strong foundation for developing a career in team leadership within MAP. As a graduate, you will actively contribute to market activations, acquiring valuable insights into campaign execution and operational excellence. MO offers a clear pathway to develop essential campaign management understand, team leadership exposure, preparing you for increasing responsibilities.

If you seek a department with significant operational impact and clear professional growth, MO offers a solid next step.

What skills will you need?

• Critical thinking
• Structure and attention to detail
• Ability to handle several tasks at the same time
• Attention to Detail 
• Process-Oriented Mindset
• Growth Mindset

What skills will you learn?

• Project management
• Efficient communication
• Internal and external stakeholder management
• Global Campaign Execution & Management
• Operational Execution Expertise
• Proficiency of Marketing Platforms

A leader in personalized customer experiences

VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper-personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.

A global network

We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences. 

#LI-EMEA

WPP (VML MAP) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

For more information, please visit our website, and follow VML MAP on our social channels via Instagram, LinkedIn and X.

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