
Senior Manager of Brand
Senior Brand Manager
Location: New York, NY
Reports to: Director of Editorial and Special Projects
Type: Full-time
About Margaux
Margaux is a modern footwear brand born in New York City, dedicated to creating beautifully made shoes designed to carry women through every step of their lives. Rooted in craftsmanship, timeless design, and exceptional comfort, our mission is to redefine how women experience style—one pair at a time.
We’re a growing, dynamic team passionate about thoughtful design, meaningful storytelling, and connecting with women who share our belief that style and comfort should never be at odds.
About the Role
We’re seeking a Senior Brand Manager to lead the development and execution of campaigns and partnerships that build emotional connection, elevate brand awareness, and reinforce Margaux’s voice in the fashion world.
Reporting to the Director of Editorial and Special Projects, this person will play a key role in shaping how Margaux brings our brand to life—from campaigns and collaborations to press communications and creative storytelling. The ideal candidate is strategic and creative, and someone who can think holistically, act collaboratively, and execute beautifully.
What You’ll Do
Brand Strategy & Campaign Development
- Partner closely with the Director of Editorial and Special Projects on the creation and execution of 360° brand campaigns that bring Margaux’s story to life across digital, retail, social, partnerships, and experiential channels.
- Collaborate cross functionally to build cohesive narratives around seasonal collections, collaborations, and product launches.
- Manage the annual brand calendar—identifying key cultural moments, partnerships, and activations that reinforce Margaux’s positioning and voice.
Communications, Editorial & Design Support
- Aid in the creation, editing, and distribution of press releases, media communications, and other external-facing materials.
- Partner with PR and communications teams to ensure cohesive messaging and brand storytelling across all earned and owned channels.
- Work cross-functionally to uphold and evolve Margaux’s aesthetic standards across written and visual assets.
Channel Management & Execution
- Oversee the rollout of brand campaigns from concept through launch—briefing creative, managing production, coordinating with external partners, and ensuring on-brand execution.
- Collaborate with marketing and e-commerce teams to ensure consistent storytelling across all channels.
- Support in-store activations, pop-ups, and events that bring the brand to life offline and foster community engagement.
Insights & Optimization
- Leverage consumer insights, data, and market trends to inform brand strategy and creative direction.
- Measure campaign performance to assess effectiveness and optimize future initiatives.
- Stay attuned to cultural and industry shifts, identifying new opportunities for brand storytelling and connection.
Who You Are
- 5-7+ years of experience in brand, ideally within fashion, retail, or lifestyle brands.
- Proven ability to lead cross-channel campaigns that build brand equity and deliver measurable results.
- Strong creative sensibility and storytelling instincts; skilled at translating brand strategy into cohesive, elevated narratives.
- Excellent communicator and writer with experience supporting press communications and editorial content.
- Deep understanding of visual identity and creative execution; comfortable collaborating with design teams.
- Analytical and strategic mindset; data-driven yet intuitive.
- Highly organized, proactive, and adaptable within a fast-paced, entrepreneurial environment.
- Passionate about Margaux’s mission, aesthetic, and customer.
What We Offer
- Unlimited Paid Time Off (PTO) policy so you can rest and recharge
- Health, dental, and vision insurance
- 401(k)
- Employee discount on all Margaux products
- A close-knit, mission-driven team culture
Pay range: Compensation for this role will be $125,000
To Apply:
Please submit your resume and a short cover letter highlighting a recent brand campaign or communications initiative you led—what inspired it, how you executed it, and the impact it made.
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