Demand Generation Manager
As Marqeta's Demand Generation Manager, you’ll join our dynamic go-to-market team and craft innovative strategies that drive growth at every stage of our prospect journey. Working closely with sales leaders and creative marketing experts, you’ll guide the campaign, channel, and automation strategies that maximize short- and long-term pipeline impact.
The ideal candidate has an analytical mindset with a passion for testing, optimizing and sharing insights. Within the first month, you’ll gain a deep understanding of our product, our buyers, and audiences at each stage of their journey, so you can own the strategy and performance of your channels and sales segments.
We work Flexible First. This role can be performed remotely anywhere within the United States or from our office in Oakland, CA. We’d love for you to join us!
The Impact You'll Have
- Plan, execute, evaluate, and optimize demand generation and campaign initiatives.
- Collaborate with internal and external team members to run and optimize earned and paid channel programs
- Guide the strategy for channel and prospect journeys, with a focus on specific sales segments and programs influencing early prospect journey stages, such as live and digital events, paid advertising, media partnerships, and social media.
- Partner with sales leaders to maximize the pipeline impact of our marketing channels.
- Own and steward prospect data - guide marketing decisions to maximize pipeline generation for our ambitious sales team.
- Constantly test, iterate, and share performance insights.
Who You Are
- 8+ years’ experience in B2B performance marketing, demand generation, or growth marketing role
- Proficiency in Salesforce and Marketo or a similar automation platform
- Hands-on experience with paid social and ad platforms
- Strong analytical skills with the ability to interpret marketing data, share performance results, and influence action across a large team
Your Manager
- Josh Mendelowitz, Sr. Demand Generation Manager
Recruiter For This Role
- Katie Bamba
Typical Process
- Application submission
- Recruiter phone call
- Hiring manager video call
- Virtual “Onsite” consisting of 2-3 interviews with Team, 45 min calls
- Take home assignment and Presentation
- Final Interview with Leader
- Offer!
Compensation and Benefits
Marqeta is a Flex First company which allows you to choose your best working environment, whether that be from home or at a company office. To support Flex First, we calibrate pay to a competitive value according to working location. Compensation is aligned according to three tiers within the United States:
- National: A baseline tier that applies to most of the geographic territory of the United States.
- Premium: Slightly elevated from the National tier, and oriented toward a narrower set of higher cost-of-living areas, such as Los Angeles CA and Seattle WA
- Premium Plus: A tier for the most expensive working areas, like the San Francisco Bay area and New York City.
Visit this page or consult with a Recruiter to determine which tier would be applicable to you.
When determining salaries, we consider several factors including, but not limited to, skills, prior experience, and work location. The new-hire base salary range for this position is:
- National: $129,700 - $162,100
- Premium: $140,300 - $175,400
- Premium Plus: $152,600 - $190,700
We also believe in recognizing the contributions of our people. That's why we award annual bonuses to eligible employees, rewarding both individual performance and the success of the entire company.
Along with monetary compensation, Marqeta offers
- Multiple health insurance options
- Flexible time off – take what you need
- Retirement savings program with company contribution and after tax contributions
- Equity in a publicly-traded company and an Employee Stock Purchase Program
- Family-forming benefits, fertility support, and up to 20 weeks of Parental Leave
- Free therapy sessions, financial and professional coaching, and legal advice
- Monthly stipend to support our remote work model
- Annual “development dollars” to support our people growth and development
About Marqeta
Marqeta is on a mission to change the way money moves. We’re one of the earliest enablers of embedded finance, a market opportunity sized up in the trillions. Our card issuing platform provides unprecedented flexibility and control for companies to issue cards, authorize transactions, and manage payment operations in real time. Marqeta is powering the most well known brands in the new economy (Block, Cash App, Affirm, Instacart, Doordash, Uber, Walmart, etc). You don’t need to be a Payments expert to join the Marqeta Team, let us help you with that. This is the opportunity of a lifetime to work with innovators around the world and unlock equitable financial access for all.
Marqeta’s Values
– Solve for the Customer: With a deep understanding of our customers' business and empathy for their needs, we deliver products and services that drive their success. Earning and keeping their trust guides everything we do.
– Do What's Right: Knowing businesses and livelihoods depend on us, we pursue solutions that disrupt responsibly and deliver high-quality results that our customers count on. We own our work from start to finish.
– Simplify and Innovate: We approach challenges with curiosity and take smart risks. Innovation comes from finding better, simpler ways to achieve extraordinary outcomes.
– Win as a Team: We succeed together by embracing diverse perspectives and pushing each other to raise the bar. We lead with humility and set aside hierarchy to work as a team.
– Make it Count: We drive forward with focus and agility. With a sense of urgency and purpose, we get the job done, and done right.
Equal Employment Opportunity, Accommodations and Privacy
Marqeta is proud to be an equal opportunity employer that gives consideration to all qualified applicants regardless of race, ancestry, national origin, color, Indigenous, citizenship, religion/creed, sex, sexual orientation, gender identity, gender expression marital status, family status, disability, veteran status, criminal histories consistent with legal requirements, or any other characteristic protected by applicable law.
Our dedication to diversity and inclusion extends beyond the categories above. Review Marqeta’s ESG Report to see that dedication in action. Fostering an environment where everyone feels valued and respected creates a stronger and more innovative team at Marqeta. We celebrate the unique contributions of each individual and empower all members of our organization. Join us in building a company where diversity thrives and everyone can be their authentic selves.
If you require reasonable accommodation for the application process and beyond (including due to a disability), please submit this form and we will be more than happy to assist you. Marqeta will make reasonable accommodations for candidates when needed in accordance with applicable law. The Applicant and Candidate Privacy Notice applies to the personal data that you directly provide to us or that we collect during the application and candidate recruitment process.
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