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VP, Earned Consumer Health Media

New York, NY

Vice President, Earned Consumer Health Media

About Us:

We’re not your typical agency. In fact, we don’t want to be. At M Booth Health, we take pride in doing what’s right, not what’s easy. Asking the difficult questions and finding unexpected answers. Pushing ourselves and our clients to think bigger. Moving beyond imposed limits to break through and create real connection. 

We live our brand promise: Choose to Challenge. We're built to help organizations and brands challenge norms, drive results and improve the health and lives of those who need it most.

We believe health communications can change the world. Why? Because we’ve done it before. We’ve been at the forefront of advancing some of the most urgent issues in public health and medicine for decades. Our teams are purpose-built to challenge the status quo and drive results–both for our clients and for the health and well-being of people around the world.

M Booth Health’s growth has allowed for the building of a dynamic team of agency veterans and new talent with a broad range of backgrounds to match our diverse client mix, including leading pharma, biotech, and health tech companies.

Who You Are:

We want people who are just as passionate about health as we are. People who are serious about the work, but not too serious to have some fun while doing it. Candidates who bring big thinking and even bigger ambition; who are willing to push boundaries and challenge norms. And most importantly, who lead with kindness and humanity above all else. Does that sound like you? 

We are actively seeking a Vice President, Earned Consumer Health Media to join our growing earned media team. For this role, we’re looking for a leading voice in the earned consumer health media landscape. You not only know the reporters, podcasters, and social media influencers that matter - but they know and trust you as someone who brings them great stories. You’ve done it for years across disease awareness initiatives, brand partnerships, corporate reputation and more. And you’re looking for a new home where you can lead – a high-visibility role where you have the opportunity to make a great impact.

In this role, you will serve as a leading member of the MBH health media team – that means taking ownership over the agency’s approach to building integrated media strategies on behalf of clients. This role is part thinker, part doer and full-time leader. You can counsel your clients, roll up your sleeves and get the work done, all while inspiring a team of colleagues who are equally as passionate about health as you are. 

The Vice President also engages in agency-wide initiatives, including hiring and culture building.

The Vice President reports to a Senior Vice President and assists senior staff in the management and development of junior staff.

 

Responsibilities may include, but are not limited to:

Client:

  • Serve as the senior day-to-day earned media lead for a high-profile pharmaceutical client
  • Develop integrated media strategies, in partnership with planning, digital, creative and account experts, that reflect a rapidly-evolving media landscape, and position our clients for success 
  • Leverage existing media relationships to secure top-tier coverage for client news and milestones
  • Actively contribute to idea generation and campaign development with a keen eye for programs that will travel across the new media ecosystem
  • Track health industry news, spotting opportunities for our clients to be part of trending conversations and emerging narratives

Business:

  • Participate in new business pitches as the agency’s consumer health media expert, demonstrating a command for the space and a vision for how to architect effective stories
  • Drive the evolution of our agency-wide approach and point of view on integrated media strategy through your unmatched knowledge of the modern consumer health media landscape
  • Keep a pulse on the ever-evolving media landscape, emerging platforms, and best practices in healthcare communications
  • Contribute to thought leadership activities that position MBH as the leading integrated healthcare communications agency 

People:

  • Demonstrate a consistent and steadfast commitment to Diversity, Equity and Inclusion and play a deliberate and actionable leadership role in supporting our DE&I programming
  • Develop and grow a team of earned media professionals, inspiring the next generation of leaders and ensuring career development and satisfaction
  • Live our agency values every day, and most importantly, lead with kindness and humanity above all else
  • Be an engaging, collaborative and passionate leader of the M Booth Health crew

 

Experience: 

  • Minimum 8+ years of communications agency experience, including at least three years in a day-to-day earned media lead role in consumer health 
  • Experience across a broad spectrum of health earned media, including data and regulatory milestones, disease awareness initiatives, corporate reputation and branded campaigns  
  • Deep understanding of the integrated communications landscape and how digital, creative, strategy and analytics fit seamlessly into account operations
  • A passion for creativity and ideas that deliver meaningful impact
  • Superb management skills, and experience motivating and inspiring colleagues while creating opportunities for growth and development 
  • Exceptional interpersonal skills, a collaborative style and the ability to communicate effectively at all levels
  • Positive, unifying attitude and a true enthusiasm and dedication to delivering exceptional work in a fun, collaborative and non-hierarchical environment

 

Our Qualifications:

Yes, you read that correctly. You deserve to know what we have to offer you as well. So here are a few things that define our employee experience at M Booth Health: 

  • A workplace that’s alive with courage, ideas, respect, and humanity
  • A fully hybrid work experience designed to give you the choice around where and how you work best
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) plan, health savings accounts and flexible spending accounts
  • Paid company holidays, unlimited paid vacation, sick, personal, and mental health days, and summer hours
  • Additional Perks: Paid parental leave, family-building benefit, well-being programs, and commuter benefits

Salary: $136,000 - $186,000 

Current and prospective employees are paid within our bands with consideration to a range of factors including but not limited to background, experience, skillset and market demands. A highlight of our benefit offering includes fully paid medical, dental and vision, a rich 401(k) match with immediate vesting and generous paid time off.

Location:

Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

California, Colorado, Delaware, Florida, Georgia, Illinois, Kansas, Maryland, Massachusetts, Missouri, New Jersey, New Jersey, New York, North Carolina, Rhode Island, Virginia and Washington D.C.

M Booth Health is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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