Creative Director

Media Arts Lab (MAL) is the exclusive global advertising agency dedicated to Apple. Our mission is to create smart, simple, and iconic work that transforms business and shapes culture for the world’s most iconic brand.

We’re looking for a Creative Director who thinks originally, leads decisively, and writes with unmistakable craft. Someone who can stand at the front of the room with energy and clarity, and also sit beside the team when the work calls for it. A leader who can feel where culture is heading, shape ideas that rise above the noise, and help carry forward the legacy.

This is a role for someone who never stops exploring the idea, the line, the cut, the moment, because good enough is never enough. Someone who believes in smart, simple, human storytelling. Someone who knows how to find the spark in a script or headline and shape it into something indelible.

Together, you’ll help carry out our collective mission: to make work that creates culture and moves people. Work that is crafted with relentless care. Work that stands for something. Work that feels unmistakably on brand for our client.

Must be fluent in Korean and be able to communicate in English at business-professional level. Open to visa sponsorship.

What You’ll Do

• Lead and collaborate with writers, art directors, designers, music supervisors, strategists, producers, and the wider agency to concept and craft ideas rooted in brand truth and emotional resonance.
• Set the tone for the team, mentoring, motivating, guiding, while also rolling up your sleeves to write, rewrite, and refine until the work sings.
• Make bold creative decisions backed by insight, taste, and courage. Bring uncompromising dedication to detail, execution, and excellence across every deliverable.
• Keep a sharp eye on every creative output, TV, social, experiential, OOH, print, ensuring each piece is elevated, coherent, and deeply considered for the market.
• Confidently pitch ideas to leadership and clients in English and Korean, articulating the strategic and creative rationale with simplicity and conviction.
• Partner closely with production teams to bring global campaigns to life with clarity, intention, and integrity.
• Collaborate with creative leadership to review, refine, and pressure test work ahead of client presentations, sometimes leading the room, sometimes standing shoulder-to-shoulder with leadership.
• Work with top-tier directors, editors, and creative partners to ensure the work is executed with the highest creative standard.
• Occasionally partner with our geo offices from briefing through final delivery to ensure global creative alignment and intentionality.
  
  

Who Thrives in This Role

• You are obsessed with words. You write with feeling, humor, heart, edge, whatever the moment calls for, and you know how to deliver a line that stays with people.
• Art, design, and culture aren’t just interests, they’re fuel. They inform your taste, shape your POV, and elevate your work.
• You care deeply about developing talent, coaching, shaping, and inspiring the next generation of creatives at MAL and beyond.
• You bring a clear point of view while staying open to new ones. You can generate new ideas and help others push theirs further.
• You’re conceptual and strategic, as comfortable writing a headline as articulating how that idea ladders up to broader brand and business goals.
• You’re entrepreneurial at heart, curious, restless, always searching for better ways to approach a brief or an idea.
• You carry a deep understanding of our clients brand and audience across global markets, and you use that understanding to craft work that resonates universally.
• You’re an excellent communicator and storyteller, able to articulate the “why,” not just the “what.”
• You’re meticulous about the details but gifted at simplifying to the purest, strongest expression.
• You’re collaborative, open-hearted, and driven by collective success.
• You’re culturally aware and globally minded, always looking to create work that meets the moment.
• You love all forms of creative expression, from big cinematic brand films to small, sharp digital pieces, and you bring equal care to all of it.