SEO Manager iGaming (Asian Market)

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

We are looking for a Senior SEO Specialist with expertise in iGaming markets across Asia. The ideal candidate will lead localized SEO strategies, optimize branded and non-branded traffic, and implement advanced technical SEO tactics to drive organic growth. This role requires experience in gray-hat SEO strategies, mirror websites, and alternative domain techniques, with a strong understanding of Google’s algorithms and ranking factors.

Key Responsibilities:

• Develop and execute SEO strategies for iGaming markets in Asia to drive organic traffic.
• Optimize websites for Google’s search engine while considering regional search behaviors.
• Implement on-page SEO best practices, including keyword optimization, metadata structuring, internal linking, and structured data markup.
• Analyze SEO performance metrics and adjust strategies to improve branded and non-branded search traffic.
• Conduct comprehensive keyword research and competitor analysis, adapting strategies to Asian markets.
• Perform in-depth SEO audits, addressing crawl budget inefficiencies, JavaScript rendering, canonicalization, and indexation issues.
• Implement gray-hat SEO strategies, including alternative domains and mirror websites, to maintain traffic flow in Asian markets.
• Develop and execute link-building strategies, ensuring high-quality backlinks from regional sources.
• Stay ahead of SEO trends and Google algorithm updates to maintain a competitive edge.

Qualifications:

• 4+ years of SEO experience in the iGaming industry.
• Native Rus\Ukr, B2 English.
• Experience with the Asian market.
• Proven experience managing alternative domain strategies, mirror websites, and localized content SEO.
• Expertise in on-page, off-page, and technical SEO, including link-building and content optimization.
• Strong data analysis skills, with the ability to extract insights from Google Analytics and other data sources.
• Ability to manage multiple SEO campaigns across different languages and regions, adapting to local search behaviors.
• Experience with Baidu or other regional search engines is a plus.

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