Entrepreneur in Residence (Future of Loyalty)

What is Menyala? 
Menyala is a venture builder founded by Temasek, a global investment firm headquartered in Singapore. We empower builders to drive technological shifts.

What is the role?  
Web3 technology and economies have the potential to disrupt traditional markets dominated by gate-keepers, data silos, and lack of consumer ownership, interoperability, and transparency. Power and influence continues to be consolidated amongst fewer large companies at the expense of consumers, entrepreneurs, and small businesses. We aim to change that. 

The Problem: Retail Loyalty is Broken 
Consumers are being betrayed by businesses, causing loyalty preferences to change rapidly. Businesses have been taking consumer loyalty for granted, giving them pennies back to their dollar, and further diluting the value of these programs. As a result, consumers’ preferences are shifting towards more tangible rewards for their loyalty, such as cashback. Direct acquisition platforms (affiliate programs, etc.) have since surged in popularity; further boosted by the changing AdTech space. 

Our Vision: Turbocharged web2 affiliate network fueled by web3 token liquidity 
We envision a future where Web3 solves Web2 problems of today: 

• There are billions in value to be extracted from Web3 with 40% reserved for user acquisition.
• Web3 brands and communities have some of the strongest retention rates and engagement compared to Web2.
• Web3 brands have the incentives, but struggle to find real world utility to distribute and acquire users outside Web3.

Responsibilities 
In this role, you will: 

• Define the Future of Loyalty: Combine the benefits of Web2 and Web3 to solve for user acquisition and retention in the wake of growing AdTech challenges & costs.
• Make Loyalty Great Again: Apply the benefits of Web3 to Web2 affiliate marketing to bring transparency, interoperability, ownership and value to consumer loyalty.
• Partnerships: Nurture and grow a collection of Web2 affiliates, Web3 communities, and strategic partnerships to power an innovative loyalty and rewards marketplace. 

Additionally, you will:  

• Manage a multi-cohort team of Venture Architects, Technologists, Engineers, and Product/Design, leveraging domain expertise to ideate on concepts.
• Take ownership of all functions necessary to launch a new venture, including product development, go-to-market strategies, and operational execution.
• Validate the feasibility, viability, and desirability of a new venture, including hypothesis testing, business model validation, and partner engagement, leading to the launch of a seeded venture if validated.
• Own recruiting, prototype development, go-to-market planning, and future fundraising.
• Mentor team members and encourage a culture of collective ownership. 

Attributes 
We are seeking exceptional leaders with the ability to build businesses that could change the world at scale. Ideal candidates will have: 

• Proven ability to lead and build ventures, specifically in consumer retail and ecommerce.
• Domain knowledge and experience in loyalty, rewards, or cashback programs.
• Expertise in Web3 technologies and relationships with Web3 communities.
• Former CEO or founding experience with 0-1 and 1-10 stage companies.
• Strong critical thinking, implementation, and communication skills.
• Strong team-building and teamwork capabilities.
• An entrepreneurial spirit and the ability to create an entrepreneurial environment.
• Passion and energy for new ideas. 

Join the Revolution 
We're not just building technology; we're building a movement. We're seeking passionate individuals who share our vision for a more equitable and empowering future. Together, we can break down the barriers to Web3 adoption and create a world where technology truly benefits everyone. Are you ready to build the future of loyalty?