Brand Marketing Coordinator
WHO WE ARE
At Mizzen+Main, we believe what we wear to work reflects what we think of work. And we think work is fun. We think it’s a place of joy, collaboration, discipline, laughter,the ups and downs, and everything in between all of those things. That’s why we make clothes that make people comfortable. We make clothes that let people breathe and stretch and move and think. We make clothes that let them work. And we have a good time doing it.
Founded in 2012 with the belief that there is a better way, Mizzen+Main is a premium men’s brand with product rooted in performance fabrics and tailored silhouettes. Mizzen+Main is a multi-channel brand, comprised of our Ecommerce site, Retail Stores, and Wholesale Partners across the US, with our headquarters in Dallas, Texas. Our Values are simple and guide everything we do: We Have Commitments, We Think Big, We Act as Owners, We’re People Too, and We Never Settle.
ABOUT THE ROLE
Mizzen+Main is seeking a Brand Marketing Coordinator who will play a pivotal role in bringing our brand story to life and ensuring our marketing initiatives are executed flawlessly. Reporting directly to the Brand Manager, you will be the organizational glue for our go-to-market campaigns, acting as a key liaison across creative, merchandising, and external partners. This role is perfect for a highly organized, trend-obsessed marketer who thrives in a fast-paced environment. You will be instrumental in tracking menswear trends, managing VIP gifting, and ensuring our brand integrity remains uncompromised across all consumer touchpoints. If you are a proactive problem-solver with a passion for men's apparel and a collaborative spirit, we want you on our team.
A DAY IN THE LIFE
- Champion brand integrity across all go-to-market initiatives by collaborating seamlessly with creative, marketing, merchandising, and channel leads.
- Analyze and synthesize customer insights, apparel market trends, and customer feedback, translating data into actionable recommendations to elevate the end-to-end brand and product experience.
- Serve as the day-to-day liaison for external and third-party partnerships, ensuring timely communication and coordinating all logistical needs under the guidance of the Brand Manager.
- Facilitate cross-functional alignment by partnering closely with the Brand Manager and Marketing Project Manager to cascade critical updates, assets, and marketing plans across all channels.
- Manage the execution of product gifting and seeding initiatives, ensuring a premium unboxing experience for VIPs, influencers, "friends of the brand," and Team Mizzen members.
- Monitor the competitive landscape: Keep a pulse on competitor campaigns, product launches, and broader menswear industry trends, compiling regular recap reports for the marketing team.
- Track campaign performance: Assist in gathering assets and building recap decks to measure the success of brand marketing initiatives, partnerships, and activations.
WHAT YOU'LL NEED
- Experience: 1–3 years of experience in brand marketing, PR, or marketing operations, preferably within the apparel, retail, or consumer goods industries.
- Project Management Skills: Exceptional organizational skills with the ability to juggle multiple deadlines, manage logistical details, and keep cross-functional teams aligned. (Experience with tools like Asana, Monday.com, or similar is a plus).
- Communication: Stellar written and verbal communication skills. You must be comfortable acting as a liaison with external partners and presenting recap decks to internal stakeholders.
- Analytical Mindset: A curious nature with the ability to look at consumer feedback and industry trends, synthesizing them into easily digestible insights.
- Industry Passion: A strong interest in the menswear landscape, cultural trends, and the competitive retail market.
- Team Player: A "no task is too small" attitude. You are just as comfortable brainstorming go-to-market strategies as you are packing boxes for a premium VIP gifting initiative.
- Technical Proficiency: Highly proficient in presentation software (PowerPoint, Keynote, or Google Slides) to build out campaign recaps and visual guides.
Why Mizzen+Main?
Not only are we makers of the best damn dress shirt, but we also strive to create the Best Damn Place to Work. We believe your work self can be your actual self because our office is more than just a place of work, and your job shouldn't be just another one of life's compartments. We build high performing teams and prioritize personal and professional growth and development. Our unlimited PTO and 11 paid holidays support work life balance and the opportunity to stay connected with what's important. We also appreciate leaving the office early, once each quarter, to spend time together socially and learn about one another's whole self, not just our work selves. Do what you love and love what you do. Why wait? Today's a Good Day For It.
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