Back to jobs
New

Marketing Lead, Ireland

London

🚀 We’re on a mission to make money work for everyone.

We’re waving goodbye to the complicated and confusing ways of traditional banking. 

With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers!

We’re not about selling products - we want to solve problems and change lives through Monzo ❤️

Hear from our team about what it's like working at Monzo ✨

 

📍Ireland | 💰€90,000 -€120,000 + Benefits | Hear from the team ✨

Why Monzo?

We’re here to make money work for everyone and we're doing things differently. For too long, banking has been obtuse, complex and opaque.

We want to change that and build a bank with everyone, for everyone. Our amazing community suggests features, test the app and give us constant feedback so we can build something everyone loves.

We're focused on solving problems, rather than selling financial products. We want to make the world a better place and change people's lives through Monzo.

The Role

As the Marketing Lead for the new market launches, starting with Ireland, you'll play a pivotal role in shaping Monzo's presence outside of the UK. . Reporting to the Director of Markets and VP Marketing, you'll be responsible for crafting and executing innovative marketing strategies that resonate with local consumers and businesses.

This role requires an entrepreneurial individual with experience in new country launches and entry marketing, product marketing and growth strategies. Familiarity with the marketing requirements under the Consumer Protection Code 2012 is a strong plus. You'll work closely with the Irish Country Manager to create and launch the go to market strategy for Ireland as your first project.

What You’ll Work On:

  • Go-to-Market Launch Strategy & Marketing: Develop and execute a comprehensive plan tailored for each new market, including media/channel strategies, communication tactics, and integrated marketing campaigns. 
  • Creative problem-solver: You will have the resources of a large company to creatively problem solve how to launch into a new market successfully. You will be faced with growth, marketing and how to solve creatively in ways that scale. 
  • Market Insights: Aggregate trends, customer feedback and market insights into clearly defined positioning that works with Monzo brand narratives and story.  Collaborate with product teams to refine Monzo's value proposition for consumers in new markets. Leverage your experience in product marketing to communicate the benefits of Monzo's offerings effectively. 
  • Regulatory Compliance: Navigate the regulatory landscape in each market, starting with Ireland to ensure all marketing activities adhere to local regulations.
  • Media and Communications: Oversee media relations and communication strategies to build brand awareness and drive engagement.
  • Integrated Marketing across channels: Develop and implement integrated marketing plans across multiple channels, including digital, social, and traditional media. 
  • Stakeholder Management: Interface with senior stakeholders within Monzo to align marketing efforts with overall business objectives. 
  • Brand Consistency: Uphold Monzo's brand identity and values while adapting to the nuances of the Irish market. Ensure consistency in messaging and branding across all touchpoints.
  • Ensure all marketing activities comply with relevant regulatory requirements, including the Consumer Protection Code 2012.
  • Reporting: Work with data teams to report frequently on key metrics, providing insights and actions.

This is for you if you’re an:

  • Experienced and strategic marketer with a track record of success in launching and scaling brands (preferably consumer brands) in Ireland.
  • It is a plus if you can demonstrate experience of taking a brand from another jurisdiction and localising it for the Irish market.
  • Strong understanding of product marketing, growth strategies, and regulatory environments.
  • Ability to thrive in a fast-paced, startup environment and is happy to operate at all levers.
  • Excellent communication skills with the ability to influence and manage senior stakeholders.
  • Passionate about Monzo's mission and committed to delivering exceptional results.
  • Are willing to travel. We foresee this role will have travel to/from EU and the UK

The Interview Process:

Our interview process involves three main stages: 

  • Recruiter Call (30minutes)
  • Initial Call (30 minutes)
  • 3 interviews via Google Meet, one will include a case study (x3 45 minutes)
  • Final interview with our EU CEO (30 minutes)

Our average process takes around 2-3 weeks but we will always work around your availability. 

You will have the chance to speak to our recruitment team at various points during your process but if you do have any specific questions or want to talk through reasonable adjustments ahead of or during application please us at any point on business-hiring@monzo.com

What’s in it for you:

💰 €90,000 - €120,000 ➕ stock options

✅ We can sponsor visas

📍 This role will be located remotely within Ireland

⏰ We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.

📚 Learning budget of £1,000 a year for books, training courses and conferences

➕And much more, see our full list of benefits here 

#LI-JB1 #LI-REMOTE

Equal opportunities for everyone

Diversity and inclusion are a priority for us and we’re making sure we have lots of support for all of our people to grow at Monzo. At Monzo, we’re embracing diversity by fostering an inclusive environment for all people to do the best work of their lives with us. This is integral to our mission of making money work for everyone. You can read more in our blog, 2023 Diversity and Inclusion Report and 2023 Gender Pay Gap Report.

We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.

If you have a preferred name, please use it to apply. We don't need full or birth names at application stage 😊

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...

A US Person is defined as someone who:

  • was born in the United States (US)
  • has at least 1 parent who was born in the US
  • is a naturalised citizen of the US
  • is a green card holder
  • is a US tax resident
Select...
Select...

We legally have to verify your Right to Work in the UK before you can start working for us. We're asking for this information now so we know later what type of right to work check we need to do. Your answer to this question won't affect the outcome of your application, unless you'd need visa sponsorship but are applying to a role we can't sponsor.

👤 Identity survey

Our goal at Monzo is to make money work for everyone. To do that, working at Monzo must work for everyone. We want to create an equitable, engaged and innovative workplace which gives people from all backgrounds the support they need to thrive and grow. 

Making Monzo work for everyone starts right at the beginning of every Monzonaut's journey: when they apply to work here. This demographic survey will help us better understand the people who apply to work at Monzo. It'll help us see how different groups progress through our hiring process, and where we need to make improvements to be more inclusive. If you choose to fill it out, all of the information you give us is:

  • Voluntary. And we've included a "prefer not to say" option for every question. It'd be helpful if you still fill out the survey even if you choose "prefer not to say" for every question, as it's useful for us to understand & record this. We won't know if you choose to fill this survey in or not.
  • Anonymous to Monzo. We can't tie your responses to you and they won't make a difference to the outcome of your application. We'll only use grouped responses for equal opportunities monitoring in our hiring process.

For more information on how we'll use this data, please read our candidate privacy notice.

By filling out this survey, you agree that we can use your responses for the purposes we've mentioned above. You are not letting us know if we need to make any adjustments to the hiring process because of disability or neurodiversity - to do this please email us.

Select...
Select...
Select...
Select...
Select...
Select...