Group Director, Social Strategy

Group Director, Strategy

Position: Full Time

Location: This position offers remote work. While we have a preference for candidates based in California, Colorado, or New York, applicants from other locations may also be considered.

Overview: Movement Strategy is looking for a Group Director, Strategy (internally titled Group Director, Strategy) to lead a growing team of strategists and elevate the impact of our strategic offering on one of our largest accounts. This is a senior leadership role for someone who blends social fluency, data expertise, and a strong point of view on how AI is transforming marketing. The right candidate is a visionary thinker and culturally fluent leader with a demonstrated ability to scale high-performing teams. The ideal candidate is a master strategist and deft people leader who can analyze data effectively to drive insights and recommendations and who can shape brand-level social strategies, guide integrated teams, and develop future leaders.

The ideal candidate will have 10+ years of experience, ideally within a fast-paced agency setting with robust social media experience. This includes proven experience managing and developing strategy teams of 6+ people across multiple accounts or verticals, including a team of 8–10 strategists. The Group Director, Social Strategy will oversee a team of 8-10 strategists while driving thought leadership, agency IP, and senior client relationships.

A BIT ABOUT US

Movement Strategy believes that social media is the most important marketing channel. At Movement, we lead the best brand social channels (like Netflix, Amazon, WarnerMedia, Intuit, and more) to make award-winning social-centric work that breaks through the cultural zeitgeist and drives unparalleled brand growth. Our vision is to create a future where brands add real value to every community they touch - and our employees get to be a part of creating that future. We have remote hubs in New York, Denver, and LA, and we span across the United States. ​​Our team of high-performers thrives on collaboration and innovation, fostering an environment where diverse perspectives are valued, and creativity is encouraged at every turn. We prioritize professional growth and development, offering continuous learning opportunities and a supportive atmosphere that empowers our teams to push boundaries and deliver exceptional results.

What You'll Do:

• Strategic Vision & Executive Leadership: Own the strategic vision for the account at large and across multiple pods, ensuring cohesion, innovation, and performance excellence. You will serve as the lead strategic voice in high-stakes client engagements, partnering with the Group Creative Director and Group Account Director. You will also shape and champion Movement’s strategic philosophy, balancing rigor, agility, and cultural insight with data-backed insight.
• Team Leadership & Talent Development: Manage, mentor, and grow a team of 8–10 strategists of varying levels. Create systems for upskilling, performance management, and long-term career development. You will also lead hiring and resource planning to support account growth.
• Cross-Functional and Cross-pod Leadership: Lead account-level planning and ensure all pod strategies ladder up to the larger vision in alignment with client needs. Act as a strategic integrator across departments, connecting research, data, and creative to shape cohesive strategies and points of view. Partner closely with creative teams to evaluate work, ensuring it ladders up to strategy, audience behavior, and measurable outcomes.
• Data-Driven Planning & Innovation: Set the standard for integrating social listening, analytics and cultural intelligence into strategic development. Drive innovation by identifying and operationalizing new methodologies and ways of working to deliver best-in-class reporting and data usage. You will use your deep understanding of marketing data and business analytics to provide a clear interpretation of data requests including understanding client business needs and how data informs business objectives. You will be comfortable pulling data into digestible insights that guide creative direction, optimize campaigns, and shape performance reporting.
• Client Leadership & Strategic Partnership: Serve as a senior strategic advisor to our most senior clients and build enduring relationships based on trust, value, and vision. Translate complex cultural, audience, and performance data into actionable and compelling strategic narratives. You will be the day-to-day strategic lead on one of the agency's largest accounts, owning the full strategic output from setting briefs and KPIs to translating performance insights into next-gen channel strategy.
• AI and Platform Intelligence: Bring a deep interest in and practical experience with AI tools and automation, whether through trend identification, workflow enhancements, social listening, or new forms of storytelling. You will also lead platform-specific thinking across various platforms like TikTok, Instagram, and YouTube Shorts, guiding how brands show up natively on each platform.

Who You Are:

• Experience: A seasoned strategist with 10+ years of experience, ideally within a fast-paced agency setting with robust social experience. This includes proven experience managing and developing strategy teams of 6+ people across multiple accounts or verticals.
• Data Skills: You are a data-savvy systems thinker who can connect dots across clients, channels, and teams. You have familiarity in social listening and analytics tools (e.g., GWI, Brandwatch, RivalIQ) with a solid understanding of data interpretation and reporting.
• Leadership: A passionate leader with high emotional intelligence (EQ) and a bias for mentorship and team growth. You are a collaborative, solutions-oriented thinker who values mentorship and making the work smarter.
• Client Management: You have an executive presence and experience leading client engagements and strategic presentations. You are equally comfortable crafting strategy and presenting it, with strong client rapport and the ability to influence decision-making.
• Strategic Vision: An exceptional ability to merge data, culture, and creativity to tell brand stories on social media that resonate and drive results. You are passionate about how AI is reshaping marketing and eager to lead the way in testing, learning, and sharing new tools and approaches. You thrive at the intersection of data, storytelling, and platform intelligence—not just spotting insights, but making them actionable.
• Communication: Strong written and verbal communication skills, with the ability to translate complex ideas into clear, actionable strategies. You are a confident, clear communicator who can inspire and align teams.
• Thought Leadership: A passion for staying at the forefront of social trends and digital advancements, regularly sharing insights with clients and teams. You are a strategic thought leader for clients, confidently leading conversations on performance, platform shifts, and innovation.

IDEAL QUALITIES                                                 

• High energy, passionate, curious, confident, and tenacious in learning, coupled with the ability to navigate the nuances of different client teams.
• Must communicate quickly and accurately, think quickly or improvise, and present confidently.
• Familiarity with SQL and comfortable working in spreadsheets.
• Should be a nimble self-starter and quickly adjust to internal and external teams in an ever-changing environment; identify opportunity with bias to action.
• You’re proactive and naturally curious about the digital and social space, constantly looking for opportunities to evolve the department and advance the work.
• You are passionate about the work you do and treat your client’s business as if it were your own.                       
• Have a track record of success in building strong relationships, leading teams, influencing others, and navigating client culture.
• You have a diverse and inclusive perspective, valuing different viewpoints and backgrounds within the team.
• You make others’ jobs easier (no matter who they are or what they do)
• You create a positive and open environment.
• Your attention to detail is unmatched, ensuring that paid outputs meet the highest quality standards and align with client objectives.
• You know how to work smarter, not harder.

Salary & Compensation: The salary range for this role is $170k - $195k per year. A successful applicant’s actual base salary may vary based upon, but not limited to, skill sets, years of relevant experience, qualifications, and certifications. Movement Strategy prides itself on providing competitive salaries and actively works to ensure there is pay equity across the company.

Benefits & Perks:

Movement Strategy’s approach to the future of work: We embrace a remote culture and empower our employees to work wherever they feel most productive. To facilitate in-person collaboration, we have a partnership with WeWork which allows our employees to have a membership to any location nationwide. We recruit in our three main states of California, Colorado, and New York. 

As a leader in social advertising, we rely on the creativity of our people to deliver the best work for our clients. In return, we invest in our employees by offering them a diverse suite of benefits from best-in-class carriers, with enough choice and flexibility to keep our team and their families healthy and happy today and tomorrow.

• 100% employer contribution for health (base plan), vision, and dental
• 401K Retirement Plan with Company Match
• Short and Long Term Disability
• Life Insurance & AD&D
• Paid Parental Leave
• Fully-Remote Agency
• Unlimited Paid Time Off
• Take-As-You-Need Paid Time Off
• Take-As-You-Need Paid Mental Health Days
• 10 days minimum required off per year
• (11) Company Paid Holidays
• (3) Summer Fridays- Fully Off
• Week-Long Winter Agency Closure
• Support for continued education
• New Business Referral Bonus
• Movement Journey Program -  Stipend for personal growth
• Health and Wellness Program
• WeWork Membership 
• Positive Impact and Diversity, Equity, and Inclusion (DEI) Committees 
• Employee Resource Groups

Movement Strategy is an Equal Opportunity Employer

Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply for jobs unless they check every single box. Movement Strategy is dedicated to building a diverse and inclusive workplace and strongly encourages those from historically and systemically marginalized communities to apply. 

We believe that what we put out into the world matters. And since we were founded on the principles of paving our own path, we take bold steps toward what we believe is the right direction. This means addressing the big stuff: the systems of inequality that impact some of us far more than others. As culture creators, we firmly believe we have a responsibility to our colleagues, clients, communities, and the industry to live up to the Movement’s name. We confront inequities head-on as they come, knowing that this work is never done and that we must keep the momentum.