Social Media & Content Strategist (Open-Source AI)
About the role
Mozilla.org is a mission-driven organization dedicated to keeping the internet open, accessible, and secure. Through a diverse portfolio of products, subsidiaries, and investments, Mozilla.org advances internet technologies, privacy-first solutions, and responsible AI.
We’re looking for a Developer Relations & Content Strategist to help build relationships, tell stories, and grow communities around open-source AI using modern channels: short-form video, social platforms, and a new newsletter. This is a flexible, part-time or contract role suited for someone who understands how developers and technical communities actually engage - and who is fluent in today’s content and distribution tools.
You’ll work closely with senior Mozilla leaders to shape strategy, experiment in public, and help Mozilla show up authentically where technical conversations are already happening.
What you’ll do - in briefMake Mozilla a highly-visible champion for open source AI in the developer/developer relations community, and shape a profile for Mozilla as an influencer in this space. This consultant will stand up a vertical video strategy, shape and implement a social strategy to engage developers, get reach for Mozilla’s open source AI activities, and help grow an engaged audience for a new newsletter, Owners Not Renters. |
What you’ll do - in detail
Strategy + Positioning
- Help define how Mozilla communicates about open-source AI to technical and builder communities
- Develop a video, content and social strategy to support our 2026 Open-source AI engagement activities This includes supporting the launch of major projects like a Q2 State of Open-Source AI report, and proposing an ongoing cadence of content.
- Making clear recommendations on the right platforms for Mozilla to engage
- Develop an “inform-the-influencer” approach aligned with DevRel values:
- Identify respected builders, creators, and thinkers in the AI ecosystem
- Share ideas, context, and early insights in ways that invite collaboration
- Help Mozilla become a trusted reference point in open-source AI discussions
Modern DevRel content, with a focus on vertical video
- Design and iterate on a short-form video strategy (e.g. Reels, TikTok, Shorts) tailored to technical audiences
- Collaborate on hooks, scripts, demos, explainers, and conversation-starting formats
- Support hands-on content logistics: editing, publishing, scheduling, iteration
Community, social & ecosystem engagement
- Make and implement clear recommendations for Mozilla to engage on platforms like Reddit, Discord and Hacker News.
- Engage directly with developers, founders, and creators through replies, comments, and conversations
- Identify and participate in the online spaces where AI builders already gather
- Build trust and rapport over time, not just follower counts
- This work might (based on candidate) be about you engaging in these spaces, or directing Mozilla on how to and developing content for us to use.
Newsletter & long-form engagement
Working with a writer and additional team members, help to grow audience and reach for a new Substack, Owners Not Renters.
- Support in maintenance of our Substack platform
- Define editorial themes, cadence, and feedback loops with the community
- Partner with our designer to implement changes and features; partner across Mozilla to source content and contributions.
- Propose and implement newsletter marketing strategies, including paid promotion
Across these tasks, ideal candidate would explore how open-source AI tools can support content creation and community work
Who you are
- A strong DevRel instinct: you care about developers, builders, and communities first
- Fluent in modern social, video, and newsletter tools
- Comfortable moving between strategy, execution, and community interaction
- Strong intuition for internet culture and technical audiences
- Thoughtful about who you’re speaking to and why
- Curious, opinionated, and comfortable experimenting in public
- Genuinely excited about AI - especially open-source AI and its societal impact
You might come from developer relations, technical content, community building, or creator work. Titles matter less than judgment, fluency, and enthusiasm.
What success looks like
- Mozilla (and/or CTO Raffi Krikorian on behalf of Mozilla) emerges as a leading go-to/influencer on open-source AI.
- We have a strong vertical video program and social/community engagement program up and running for our OSAI work.
- Developer and tech audience cutthrough for Mozilla as a leader on open-source AI, and for “moments” like hackathons, meetups and the release of the State of Open-Source AI.
- A growing, high-quality newsletter with repeat readers
- Strong relationships with creators, builders, and influencers in the AI space
Working model
- Part-time or contract role;
- Flexible hours, outcome-oriented; and
- Opportunity to shape something early and experimental
Budget for this opportunity: $125,000–$187,000 annualized equivalent.
This is a fixed-term contract opportunity, not a permanent employee role. Final contract terms — including scope, weekly hours, duration, and payment structure — will be determined based on the needs of the engagement and the selected contractor’s experience. This posting reflects Mozilla’s good-faith budgeted range for the work at the time of posting.
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