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Director of Apparel Design

New York, NY

About Us

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

The Opportunity
Beast Industries is looking for a Director of Apparel Design, who is equally creative and a strategizer. This isn't a role for someone who wants to delegate the creative work and only manage a team,  it is a role where you will be driving and creating it.
You'll own the full design vision for our apparel line, with a focus on kids' lifestyle products and an eye toward adult categories. Working closely with the Head of Product, you'll set the seasonal direction, collaborate with the whole product team, and produce original garments built to last.  

Responsibilities
Design & Development
Lead original silhouette design across kids' and adult lifestyle and athletic categories, from initial sketch through production-ready tech pack
Produce detailed technical sketches that communicate construction intent; panel layouts, topstitching, stitch lines, seam placements, so developers can execute without guesswork
Own the construction pages within tech packs, bringing a level of technical rigor that reduces back-and-forth with factories
Work directly with the Graphic Designer on placement, scale, and colorway for graphic applications, ensuring the apparel and graphics read as a cohesive product

Strategy & Creative Direction
Build and manage the seasonal design calendar, planning the full year of apparel development with clear milestones
Lead trend and design research to inform product direction and keep the brand ahead of the market
Monitor the apparel landscape in streetwear, sportswear, & youth fashion industries, to translate emerging trends into product decisions. You'll recommend which specific styles, silhouettes, fabrics, and details we should be executing each season
Present seasonal concepts and design strategy to senior leadership with clear creative rationale and commercial context
Establish scalable design processes as the team grows

Leadership & Collaboration
Manage and develop the design team, providing clear creative direction and building toward a stronger team over time
Partner with product development, sourcing, and marketing teams to ensure designs are technically viable and delivered on schedule
Communicate proactively with the Head of Product, flagging risks early, aligning on priorities, and operating with a high degree of autonomy

Qualifications
7+ years of apparel design experience with a strong portfolio in lifestyle and athletic categories; kids' wear experience is required
Deep fluency in garment construction — you understand how a garment is built and can document it precisely for a factory
Demonstrated ability to build or contribute to tech packs, particularly construction and technical specification pages
Experience art directing designers and integrating graphic applications into apparel design
Strong seasonal planning instincts — you know how to sequence a calendar and manage multiple categories simultaneously
A self-starter who operates well without heavy oversight and communicates clearly up and down the org
Proficiency in Adobe Illustrator, and Photoshop, and has worked in a PLM system 

Bonus Points
Experience at a DTC, digitally native, or creator-led brand
Background designing for both kids' and adult markets
Experience hiring or scaling a small design team or working with contractors 
Knows and understands the MrBeast consumer

Benefits

The Perks, Why Work On the MrBeast Team

We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.

  • Competitive Salary
  • Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance 
  • Company contributions to employee Health Savings Accounts (HSA) 
  • 401k Plan with Safe Harbor company-matching
  • Flexible vacation policy and paid company holidays
  • Company-provided technology package 
  • Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

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