Product Launch Coordinator

POSITION SUMMARY:

The Launch Coordinator supports successful product rollouts by ensuring operational readiness, process alignment, and structured post-launch support. This role is ideal for someone with strong cross-functional communication skills, a systems-thinking mindset, and a proactive and accountable approach to problem-solving. The Launch Coordinator will develop, implement, and maintain scalable processes for new launches while providing hypercare support to ensure smooth adoption and integration across the organization.

PRIMARY RESPONSIBILITIES:

• Coordinate and support the end-to-end operational readiness for new product and service launches.
• Collaborate cross-functionally with product, clinical, and operational teams to ensure all launch requirements are met.
• Identify process or communication gaps and implement scalable, long-term solutions to improve launch execution.
• Work with training teams to ensure that new products and processes are integrated into new and existing team member training.
• Author and maintain standard operating procedures (SOPs) and process documentation related to launch processes.
• Monitor day-to-day launch activities and proactively resolve operational issues to meet deadlines and service level agreements (SLAs).
• Serve as a central point of contact for launch communications, status tracking, and issue escalation.
• Provide post-launch hypercare support by gathering feedback, troubleshooting issues, and coordinating with relevant teams for resolution.
• Contribute to continuous improvement through lessons learned and post-launch retrospectives.

REQUIRED KNOWLEDGE, SKILLS, AND ABILITIES:

• Strong analytical and problem-solving skills with a focus on root cause analysis and proactive resolution.
• Excellent organizational skills and the ability to manage multiple projects and priorities simultaneously.
• Exceptional written and verbal communication skills, with experience working across functional teams.
• Ability to lead through influence and drive accountability in a matrixed environment.
• Comfortable working in dynamic, fast-paced environments with shifting priorities and high visibility.
• Demonstrated ability to design and optimize workflows that support operational scalability.
• Commitment to handling sensitive data, including PHI, in compliance with privacy and security standards.
  
  

PREFERRED SKILLS AND EXPERIENCE:

• Experience using Salesforce, project management tools (e.g., Jira), or LIMS systems.
• Strong data and analytics skills, with the ability to conduct intermediate-level analyses to support decision-making and process improvement. 
• Background in healthcare, diagnostics, biotechnology, or other operations-heavy industries.
• Experience with process improvement, change management, project management, or implementation initiatives.

QUALIFICATIONS:

• Associate degree required; Bachelor’s degree preferred.
• 3–5 years of experience in operations, project coordination, or a similar role in a clinical, lab, or product-oriented environment.
• Familiarity with HIPAA regulations and handling of PHI.
• Strong proficiency in Microsoft Office and Google Workspace tools.

#LI-AB1

OUR OPPORTUNITY

Natera™ is a global leader in cell-free DNA (cfDNA) testing, dedicated to oncology, women’s health, and organ health. Our aim is to make personalized genetic testing and diagnostics part of the standard of care to protect health and enable earlier and more targeted interventions that lead to longer, healthier lives.

The Natera team consists of highly dedicated statisticians, geneticists, doctors, laboratory scientists, business professionals, software engineers and many other professionals from world-class institutions, who care deeply for our work and each other. When you join Natera, you’ll work hard and grow quickly. Working alongside the elite of the industry, you’ll be stretched and challenged, and take pride in being part of a company that is changing the landscape of genetic disease management.

WHAT WE OFFER

Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits. Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. We also offer a generous employee referral program!

For more information, visit www.natera.com.

Natera is proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities and perspectives. Inclusive collaboration benefits our employees, our community and our patients, and is critical to our mission of changing the management of disease worldwide.

All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.

If you are based in California, we encourage you to read this important information for California residents. 

Link: https://www.natera.com/notice-of-data-collection-california-residents/

Please be advised that Natera will reach out to candidates with a @natera.com email domain ONLY. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.

For more information:
- BBB announcement on job scams 
- FBI Cyber Crime resource page