Community Engagement Manager
About Nava
Position summary
The Community Engagement Manager is responsible for managing Nava’s community engagement infrastructure, with a primary focus on Salesforce contact management, marketing operations, and engagement workflows. This mid-management role ensures that contact data is accurate, actionable, and effectively used to support outreach, events, campaigns, and relationship-building across the organization.
The role manages day-to-day engagement systems and processes, supports marketing and communications initiatives through strong data hygiene and segmentation. The Community Engagement Manager works closely with Communications, Business Development, and portfolio teams to ensure engagement efforts are coordinated, measurable, and aligned with company goals.
What you'll do
Salesforce & Engagement Data Management
- Own and manage Salesforce as the system of record for community, partner, and stakeholder contacts.
- Ensure data accuracy, cleanliness, and consistency through regular audits and maintenance.
- Develop and manage contact segmentation, tagging, and lifecycle stages to support marketing and engagement needs.
- Create and maintain dashboards and reports to track engagement activity and outcomes.
- Establish and document standards and workflows for contact entry, updates, and usage across teams.
Marketing Operations & Support
- Partner with the Communications team to support outreach campaigns, newsletters, and event promotions through Salesforce and related tools.
- Manage email lists, audience segmentation, and contact suppression rules.
- Support campaign tracking and attribution by maintaining accurate contact and activity records.
- Coordinate timelines and inputs for engagement-related campaigns and initiatives.
Community & Event Engagement Support
- Support engagement for events, briefings, webinars, and community programs by managing invitations, RSVPs, attendance tracking, and follow-up communications.
- Coordinate with internal teams to ensure timely and accurate outreach to stakeholders.
- Maintain engagement histories to support long-term relationship management.
Process Improvement & Reporting
- Identify opportunities to improve engagement workflows, tools, and reporting.
- Develop documentation and training materials related to Salesforce and engagement processes.
- Monitor performance metrics and recommend adjustments to improve engagement effectiveness.
Required skills
- Bachelor’s degree or equivalent professional experience
- 5+ years of experience in community engagement, marketing operations, CRM management, or a related field
- Demonstrated experience managing Salesforce or a comparable CRM system
- Strong understanding of contact management, segmentation, and engagement workflows
- Experience supporting marketing or communications campaigns through CRM tools
- Prior people management or team lead experience
- Strong organizational skills and attention to detail
- Ability to work cross-functionally and manage competing priorities
Desired skills
- Salesforce Administrator certification or advanced Salesforce experience
- Experience in civic tech, government, nonprofit, or public-interest organizations
- Familiarity with email marketing platforms and marketing automation tools
- Experience building dashboards and reports for leadership audiences
Compensation
$103,500 - $120,000 USD
Other requirements
Perks working with Nava
Location
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Equal Employment Opportunity
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