Back to jobs
New

Publisher Marketing Manager

New York, New York, United States

About NewsBreak

NewsBreak is redefining the way users interact with local news and their communities. By bridging local users, local content creators, and local businesses, our mission is to foster safer, more vibrant, and authentically connected lives. Through robust collaborations with thousands of local publishers and businesses across the nation, NewsBreak is revolutionizing how a new wave of readers access and engage with essential, locally sourced content & information.

Since our inception in 2015, our trajectory has been nothing short of remarkable. We proudly stand as the nation’s premier local news app.

As a Series-C unicorn startup, our headquarter nestles in the tech hub of Mountain View, California, with other offices in New York City and Seattle. For more information, visit www.newsbreak.com/about

About the Role

The Publisher Marketing Role at NewsBreak is a critical position that bridges technology, content licensing, and community building. This role requires a candidate who can fluently speak tech, possesses a background in content licensing with a data-driven growth mindset, and has a personality capable of fostering and growing a community. In this role, you will be responsible for scaling NewsBreak’s Self Service Publisher Platform awareness and driving new growth from publishers, particularly at the local level, and other content creators.

Responsibilities:

  • Manage Marketing Campaigns: Execute impactful promotional and lifecycle marketing campaigns to improve publisher engagement and retention.
  • Refine Referral Programs: Play a key role in developing and improving a referral program aimed at expanding our publisher base.
  • Innovate with Unconventional Methods: Ideate, test, and scale unique growth hacking and guerrilla marketing strategies to create buzz and attract new local publishers.
  • Create Engaging Content: Produce high-quality content, including case studies, white papers, blogs, to showcase the strengths of our publisher platform and enhance user experience.
  • Drive Awareness: Run promotional campaigns to increase industry awareness of NewsBreak’s Self Service Publisher Platform.
  • Collaborate for Success: Work closely with external partners to scale publishing business, and to create compelling success stories and case studies.

Minimum Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 5+ years of relevant experience, ideally in the media tech, content licensing and/or digital marketing sectors.
  • Data-driven: Strong analytical skills with an ability to translate data into action.
  • Entrepreneurial Spirit: A self-starter who is comfortable with ambiguity and eager to take initiative.
  • Experimentation-Led: A penchant for testing and optimizing to find the best solutions and eager to experiment with unconventional and cost-effective tactics to increase visibility and interest in our platform.
  • Cross-Functional Collaboration: Ability to work seamlessly across teams including product, marketing, and account management.
  • Experience: Prior experience with a self service or similar platform. Strong background in onboarding, paid conversion, retention, and referral growth in a similar industry.

Nice to have

  • Viral Marketing Savvy: Understanding of the mechanisms behind virality in content and campaigns.
  • Experience working with content publishers.
  • Creative design experience with video or similar formats.

Benefits

We offer a competitive benefits package:

  • Health, dental, and vision care for you and your family
  • Top-tier 401(K) plan with company matching
  • Paid time off and paid holidays
  • Paid parental leave
  • FSA and commuter benefits programs
  • Team activity budget
The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.

Annual Base Pay Range

$95,000 - $175,000 USD

CPRA Privacy Notice for California Candidates

 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in NewsBreak’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.