Senior Business Development Manager, Demand
Who is Nexxen?
Flexible advertising, unified by data. Nexxen empowers advertisers, agencies, publishers and broadcasters around the world to utilize data and advanced TV in the ways that are most meaningful to them. Our flexible and unified technology stack comprises a demand-side platform (“DSP”) and supply-side platform (“SSP”), with the Nexxen Data Platform at its core.
Why join the Nexxen team?
With a global footprint, you can be part of a team that is transforming advertising through our creative, flexible and unified solutions. Employees hustle, commit and dedicate themselves to pillars that make up the Nexxen Way – the 3Cs - Customer Centric, Curious Mindset, Collaborative with No Ego.
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You'll drive Nexxen SSP, our exchange that connects publishers and media buyers. You’ll be working cross-functionally with various teams to help drive demand facilitation for our premium publishers. This role is also a leadership role and you will help shape the direction of the team as well as mentor junior members of the team. This role is crucial to the success of this fast-growing piece of our business.
This role will be based in the New York office. Our team follows a hybrid schedule working in-office three days a week and remotely for the rest.
Each day can be different here at Nexxen, but some of the things you can expect to be doing daily are:
What you’ll do:
- Strategic Sales Leadership: Provide strategic direction and leadership in developing and executing high-impact sales strategies targeted towards DSPs, aligning closely with the SSP's overarching business objectives.
- Strategic Partner Identification: Spearhead the identification and prioritization of potential DSP partners, leveraging deep industry insights and market analysis to focus efforts on high-value opportunities.
- Executive-Level Relationship Management: Cultivate and nurture executive-level relationships with key stakeholders at DSPs, fostering long-term partnerships built on trust, collaboration, and mutual benefit.
- Complex Negotiations and Deal Structuring: Lead complex negotiations and deal structuring processes with DSP partners, ensuring favorable terms and conditions that maximize value for both parties while mitigating risks.
- Strategic Product Alignment: Collaborate closely with product management and development teams to align product roadmap and feature enhancements with the evolving needs and priorities of DSP partners.
- Cross-Functional Collaboration and Influence: Engage cross-functional teams including product, engineering, marketing, and operations to drive alignment and ensure seamless execution of partnership initiatives and deliverables.
- Market Intelligence and Competitive Analysis: Maintain a deep understanding of market dynamics, competitive landscape, and emerging trends within the DSP ecosystem, leveraging insights to inform strategic decision-making and identify new opportunities for growth.
- Performance Measurement and Optimization: Establish key performance indicators (KPIs) and metrics to track the effectiveness of sales initiatives, continuously optimizing strategies and tactics to drive revenue growth and maximize ROI.
- Strategic Revenue Growth Initiatives: Lead the ideation and execution of strategic initiatives aimed at driving revenue growth, including upselling, cross-selling, and introducing new revenue streams within existing DSP partnerships.
- Compliance and Risk Management: Ensure compliance with industry regulations, legal requirements, and company policies across all aspects of partnership activities, proactively addressing potential risks and mitigating liabilities.
- Executive Reporting and Communication: Deliver concise and insightful executive-level reports and presentations to senior leadership, providing visibility into sales performance, partnership status, market trends, and strategic opportunities.
- Thoughtful Talent Development and Mentorship: Provide mentorship and guidance to junior team members, fostering a culture of continuous learning and professional growth within the sales organization.
- High-Impact Industry Engagement: Represent the SSP at industry conferences, forums, and events, leveraging networking opportunities to forge new partnerships, strengthen existing relationships, and elevate the SSP's brand presence.
- Strategic Planning and Innovation: Drive strategic planning initiatives and innovation projects aimed at enhancing the SSP's competitive positioning and driving long-term value creation within the digital advertising ecosystem.
What You'll Bring:
- Bachelor's degree
- 5+ years of experience in digital sales or business development experience
- Programmatic/ Buy-side experience, especially with SSP and/ or DSP platforms
- Knowledge of CTV and In-Mobile Applications
- Proven track record of successful sales and revenue growth
- Adaptable and eager to learn new products and technology, and communicate capabilities to clients
- Energetic with a high level of initiative and motivation
- You enjoy working independently and collaboratively in a team environment
- You're a go-getter, new products and problem-solving excite you
- Excellent communication skills in writing and verbal
- Strong list of contacts within the programmatic ecosystem
- Willingness to travel (< 20% of the time)
In support of pay transparency and equity, the minimum and maximum full-time annual base salary for this role is $80,000 - $125,000 at the time of posting. While this is our reasonable expectation this is not a guarantee of compensation or salary, actual compensation is influenced by a wide range of factors including but not limited to skill set, level of experience, education, certifications, responsibility, and geographic location. Candidates hired to work in other locations will be subject to the pay range associated with that location. We offer a variety of benefits, including medical, dental, vision, disability insurance, 401(k), EAP, parental leave, unlimited vacation, and company-paid holidays. The specific programs and options available will vary depending on the state, start date, and employment type. Our Talent Acquisition team will be happy to answer any questions you may have.
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