Director of Solutions Marketing - Embedded Payments
Job Title: Director of Solution Marketing – Embedded Payments
About NMI: NMI is a global leader in embedded payments, enabling frictionless payment experiences across industries. We empower software companies, ISOs, ISVs, and merchants with a robust suite of payment solutions to streamline transactions online, in-store, and in-app. With our comprehensive platform, we offer the flexibility and modularity businesses need to embed payments seamlessly and scale their operations.
Position Overview: We are seeking an experienced Director of Solution Marketing to lead the go-to-market strategies for our embedded payments solutions. In this role, you will develop compelling positioning, messaging and value propositions for our embedded payment solutions tailored to SaaS companies. You’ll be responsible for leveraging industry research to inform product messaging and positioning. As a strong storyteller you will translate complex payment and SaaS concepts into compelling narratives and communicate them effectively across diverse audiences from developers to C-suite executives, from software companies to industry analysts. You will drive solution launches, build solutions bundles, create compelling content, and collaborate closely with cross functional teams to drive maximum market impact. You will be the go-to market expert for NMI’s embedded payment solutions, with a strong understanding of our offerings, value propositions, financial and payments ecosystem, and software platforms and how embedded payments empower SaaS growth.
The ideal candidate will have the following Key Responsibilities:
- Go-to-Market Strategy: Lead the development and execution of go-to-market plans for embedded payment solutions. Collaborate and work closely with sales, product, product marketing and marketing communications teams to ensure successful launches and commercial outcomes.
Industry Analysis: Understand SaaS industry trends, payment trends, personas (from developer to C-level), and competitive landscapes to refine solution positioning, messaging and GTM.
- Evangelism & Advocacy: Act as a key evangelist for NMI’s embedded payments solutions, representing the company at industry events, analyst briefings, and media engagements.
- Storytelling & Communication: Craft compelling narratives that simplify complex technical concepts, addressing both SaaS and payment solution challenges. Ensure messaging resonates with both technical and non-technical audiences, demonstrating the value of NMI’s solutions.
- Content Creation: Develop compelling content,including articles, blogs, white papers, presentations, and demos to demonstrate NMI’s thought leadership in embedded payments – driving brand awareness and effectively communicating NMI’s value proposition to prospects, customers, analysts and press.
- Product Expertise & Strategy: Become the subject-matter expert for embedded payments, staying well-informed about the competitive landscape, product offerings and evolving market trends.
- Solution Positioning & Messaging: Develop clear, compelling solution positioning and messaging informed by user research, market analysis, and a strong understanding of our product offerings and SaaS strategy.
- Solution Bundles: Create tailored solution bundles for specific industries addressing the unique needs of software companies and their customers.
Qualifications:
- 7-10 years of experience in payments, fintech and or financial services with experience in serving SaaS platforms.
- 5-10 years experience in solution marketing, product marketing, or a related role, with a strong focus on payments and embedded payments for software companies.
- Proven experience developing and executing go-to-market strategies for complex technical solutions in fast-moving, high-growth environments.
- Strong understanding of the SaaS and payment ecosystems, including processors, gateways, developer tools, APIs and the embedded payments landscape.
- Exceptional verbal and written communication skills, with the ability to tailor messaging for different audiences—from developers to C-level executives.
- Ability to distill complex technical concepts into clear, engaging content that resonates with both technical and non-technical audiences.
- Strong project management skills, with a demonstrated ability to prioritize and manage multiple initiatives in a fast-paced environment.
- Ability to thrive in a hyper-growth environment, working independently and cross-functionally with agility and a solution-oriented mindset.
- Knowledge of tech trends and enthusiasm for emerging technologies in the payment and SaaS markets
- Technical or Business degree, MBA a plus.
Why NMI:
- Be part of a fast-growing company at the forefront of the fintech and embedded payments industry.
- Work in a collaborative environment with talented professionals who are passionate about technology and innovation.
- Opportunity to make a significant impact on how businesses leverage payments to grow and scale their operations.
- Competitive compensation, benefits, and opportunities for career advancement.
We Offer:
- Annual salary of $150,000 - $200,000
- A remote first culture!
- Flex PTO
- Health, Dental and Vision Insurance
- 13 Paid Holidays
- Company volunteer days
Do you feel like you have a slightly out of the ordinary career path or history? We are open to all walks of life and very willing to hear your story. Please don’t feel like this should be a barrier to securing a great career at NMI! We appreciate success can come in all shapes and sizes. Fill in the ‘Additional Info’ box on our application to tell us more about your path.
What we do!
NMI enables our partners with choice, and challenges the one-size-fits-all approach to payments. You've probably used NMI in the last 24 hours without even realizing it. We’re the platform that powers success for innovative tech created by SMBs, entrepreneurs and fintech startups. We’re creative problem solvers who help visionaries smash through boundaries and think beyond what’s possible so they can think about what’s next. But we’re not just built for the tech savvy. We democratize the latest payments technology so that everyone can realize the benefits of easy payments across the full spectrum of commerce. We’re all about enabling more payments in more ways and more places.
We believe that having a diverse group of employees strengthens both our work and our workplace. We’re focused on making NMI more diverse and welcoming with initiatives like having a dedicated Diversity, Equity & Inclusion action group, diversity goals for hiring, anonymized resume screening, affinity groups such as our Women's network and LGBTQ+ Network, open forums for discussions on diversity and social justice, and measuring inclusion and belonging as part of our regular employee engagement surveys.
Equal Opportunity
NMI is committed to providing equal employment opportunity for all persons regardless of race, color, religion, sex, age, marital status, national origin, sexual orientation or sexual identity, genetic information, citizen status (except those that do not have the legal right to be employed in the United States), disability, military service, service member, veteran status, or any other basis protected by applicable law.
Please be aware that all offers of employment are made subject to receipt of satisfactory background and financial checks.
Please be aware that NMI does not operate a license for the sponsorship of those who are not already eligible to work within the US. Unfortunately, therefore we cannot process any application from individuals unable to provide documentary evidence of their eligibility to commence work in the US.
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Salary range, depending on experience:
$150,000 - $200,000 USD
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