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Senior Content Strategist

New York, NY

About Northbeam

Northbeam is building the world’s most advanced marketing intelligence platform, giving top ecommerce brands a unified view of their business data through powerful attribution modeling and customizable dashboards. Our technology helps customers accurately track ad spend, understand the full customer journey, and drive profitable growth.

With strong product-market fit and rapid growth, we’re scaling fast—and looking for the right people to help us do it. This is a unique opportunity to make a meaningful impact at a high-growth company.

At Northbeam, you’ll join a team of driven, collaborative, and talented individuals who value personal growth and excellence. We’d love for you to be part of our journey.

We’re a remote-first company with team members in San Francisco, Los Angeles, New York, Austin, and other cities across the US.

About the Role

We are seeking an experienced Senior Content Strategist who excels both as a content leader and a hands-on creator. This senior-level, individual contributor role is ideal for a content expert with deep technical SEO knowledge, B2B SaaS marketing experience, and a passion for both strategy and execution in the martech or ecommerce space.

Your Impact

  • Develop and execute Northbeam’s holistic content strategy to drive business growth, thought leadership, and brand differentiation.
  • Actively write, edit, and produce high-impact content across multiple formats—including long-form articles, whitepapers, case studies, infographics, webinars, and video—to engage and educate B2B SaaS and ecommerce audiences.
  • Own the end-to-end content process: from ideation and research to drafting, editing, and publishing, ensuring the highest standards of quality and alignment with business objectives.
  • Manage and evolve the content calendar, aligning content initiatives with product launches, integrated campaigns, and customer lifecycle needs.
  • Collaborate cross-functionally with executive, product, sales, and marketing teams to ensure content supports go-to-market strategies and customer education.
  • Define and enforce brand voice and messaging guidelines, ensuring consistency and quality across all channels and touchpoints.
  • Drive and implement technical SEO strategy, including advanced on-page and off-page optimization, site architecture improvements, and collaboration with engineering to maximize organic visibility and website performance.
  • Stay ahead of industry trends in martech, analytics, and ecommerce, proactively identifying opportunities for Northbeam to lead the conversation.
  • Support integrated marketing programs (Product Marketing, paid media, email, ABM) with strategic, original content and messaging.
  • Manage freelancers as needed to scale content production & quality

What You Bring

  • 5+ years of progressive experience in B2B content strategy and marketing, with significant time spent in SaaS, martech, or ecommerce environments.
  • Demonstrated expertise in developing and executing content strategies that drive measurable business outcomes.
  • Exceptional writing, editing, and storytelling skills, with a portfolio showcasing both strategic content leadership and high-quality, personally authored work across diverse formats.
  • Strong project management skills, with the ability to juggle multiple priorities and deadlines as an individual contributor.
  • Deep understanding of brand voice development, positioning, and governance.
  • Strong analytical skills, with experience using content and SEO performance data to inform strategy.
  • Proficiency with video and multimedia content creation tools.
  • Experience with marketing intelligence, attribution, or analytics platforms is highly desirable.
  • Bachelor’s degree in Marketing, Communications, Journalism, or related field; advanced degree a plus.
  • Self-starter with executive presence, strategic vision, and the ability to translate complex technical concepts into compelling narratives for senior audiences.

Base Salary Range

$115,000 - $150,000 USD

Actual compensation may vary based on experience, skills, and location.

We accept applications on an ongoing basis.

Our Shared Values

  • Growth mindset - we’re always learning and growing
  • Customer focus - we want to make the customer happy with our product
  • Ownership mentality - we think like owners in the business
  • Radical candor - we’re transparent and give direct feedback to one another

Benefits

  • Equity package
  • Generous base salary
  • Healthcare Benefits (medical, dental, vision)
  • Travel to meet with the team
  • Flexible PTO Policy
  • 12 Company Paid Holidays

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