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Agency Strategy Lead

Los Angeles, CA

About Northbeam

Northbeam is building the world’s most advanced marketing intelligence platform, providing top eCommerce brands a unified view of their business data through powerful attribution modeling and customizable dashboards. Our technology helps customers accurately track ad spend, understand the full customer journey, and drive profitable growth.

We’re a remote-friendly company with offices in San Francisco and Los Angeles.

About the Role

The Agency Strategy Lead is a critical hire on our GTM team, sitting at the intersection of strategic partnerships, media expertise, and customer success. You’ll own Northbeam’s strategy and enablement efforts across our most important agency partners—working closely with top eCommerce performance marketing agencies to help their clients drive better outcomes with Northbeam.This is a highly consultative, externally-facing role designed for a senior operator who can flex between growth strategy, attribution education, client pitching, and internal playbook development. You'll act as a strategic partner to agency leaders, while also helping our Sales, Partnerships, and Product teams prioritize features and unlock new revenue opportunities.This role reports directly to the Senior Director of Partnerships and will play

Your Impact

  • Agency Strategy – Build and lead strategic growth frameworks for top agency partners; act as a thought partner on media buying, attribution interpretation, and client business planning
  • Attribution Educator – Enable agency teams on Northbeam’s methodology (Clicks + Deterministic Views, Profitability Benchmarks, APEX, etc.) and support them in client communication and adoption
  • Pitch & Pre-Sales Support – Help agencies win more business by assisting with client pitch decks, audits, and onboarding plans that leverage Northbeam’s data and insights
  • Packaging & Playbooks – Develop templates, benchmarks, and plug-and-play onboarding kits that make it easy for agencies to adopt Northbeam at scale
  • Cross-Functional Collaboration – Partner with Product, CS, and Marketing to represent agency feedback, refine our positioning, and identify integration or co-marketing opportunities
  • Strategic Reporting – Standardize how agencies report performance back to their clients using Northbeam dashboards and insight frameworks
  • Revenue Acceleration – Own measurable revenue growth across key agency accounts and help surface referral opportunities within their client base

Who You Are

  • Media & Growth Generalist – You’ve owned paid strategy and P&L impact before. You can advise on budget allocation, creative testing, and channel mix with confidence
  • Clear, Persuasive Communicator – Whether you’re presenting to a CMO, educating a junior media buyer, or ideating with our product team, you know how to tailor your message
  • Strategic Architect – You enjoy building the systems, processes, and templates that make others more effective
  • Agency Native – You’ve either worked at a performance marketing agency or supported them directly—ideally across multiple DTC clients
  • Product Fluent – You’re comfortable using data platforms (MTA, MMM, GA, ESPs), understand attribution pros/cons, and can guide agency teams through technical onboarding nuances

What You Bring

  • 4+ years in eCommerce growth marketing or strategy—ideally with agency or multi-brand exposure
  • Deep knowledge of paid social, paid search, and email/SMS—especially in high-spend environments ($100K+/mo ad budgets)
  • Familiarity with platforms like Facebook Ads, TikTok Ads, Google Ads, Klaviyo, and Shopify
  • Strong grasp of attribution concepts—first-party pixels, UTM hygiene, conversion tracking, etc.
  • Experience leading client strategy or acting as a cross-functional partner in a fast-paced team
  • Excellent writing and presentation skills—able to build slide decks, Looms, or Notion pages that clients love
  • Bonus: Exposure to media planning, CMO reporting, or VC-backed DTC growth stages

This role is bonus eligible.

Base Salary Range

$120,000 - $140,000 USD

Actual compensation may vary based on experience, skills, and location.

We accept applications on an ongoing basis.

We’re experiencing rapid growth and strong product-market fit, and we’re looking for the right people to help us scale. This is a rare chance to make a meaningful impact at a fast-moving, high-growth company. At Northbeam, you’ll join a team of driven, collaborative, and talented individuals who value personal growth and excellence. We’d love for you to be part of our journey.

In addition to your base salary, we offer an equity package, comprehensive healthcare benefits (medical, dental, and vision), and a 401(k) plan. Our team enjoys a flexible PTO policy, 12 company-paid holidays, and 12 weeks of paid parental leave. We also provide a $500 work-from-home stipend to support your remote setup.

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