Back to jobs
New

SVP, Sales

New York, New York, United States

About Us

Odeko is on a mission to champion your neighborhood cafes, coffee shops, and other establishments through technology. Whether we’re saving small business owners hours every week with our tech-based operating platform, reducing CO2 emissions by consolidating deliveries, or developing a user experience that makes every new customer feel like a regular, Odeko supports our small business partners from open to close. Local coffee shops and cafes are the backbone of any given community, and we’re here to help manage the day-to-day tasks with a platform so intuitive, it’s kinda like magic.

The Odeko team is diverse, passionate, and innovative. Our 400+ employees are spread across numerous departments and business lines, but are single-minded in our mission to develop technology to support the many needs of our customers. We believe that small businesses need support now more than ever, and that Odeko is uniquely positioned to provide that support.

Odeko is hiring an SVP of Sales to accelerate revenue growth across both foodservice distribution and technology solutions. This leader will shape the go-to-market (GTM) strategy  – including customer segmentation, value proposition, and positioning – coach the current sales team, and ensure consistent execution of sales plans. The SVP of Sales will also take a direct role in advancing major opportunities and must have the agility to expand beyond coffee shops into new verticals.

Key Outcomes (First 12–18 Months)

  • GTM Strategy: Define customer segments, sharpen Odeko’s value proposition for each, and ensure consistent messaging across the sales team, including Regional Sales and Enterprise Sales.
  • Accelerate Revenue Growth: Deliver faster growth across distribution and technology solutions. This should come from a combination of winning new doors and increasing share of wallet.
  • Pipeline and Conversion: Maintain strong pipeline coverage, improve win rates, and shorten sales cycles.
  • Tech Adoption: Increase attach rate and usage of Odeko’s platform across multiple customer types.
  • Forecast Accuracy: Provide reliable forecasts that support leadership and board planning.
  • Team Development: Raise team performance through coaching, deal reviews, and clear expectations.

Responsibilities

  • Develop and refine GTM strategy focused on segmentation, value proposition, and cross-vertical positioning.
  • Lead and coach the sales team to achieve bookings, expansion, and margin targets.
  • Personally engage in top opportunities to advance late-stage deals and secure wins.
  • Run a consistent sales process, including pipeline reviews, forecast calls, and win/loss analysis.
  • Partner with Marketing and Product to align messaging, campaigns, and product positioning with customer needs across multiple verticals.
  • Identify opportunities for expansion into adjacent segments and build a repeatable approach to enter new markets.
  • Track performance metrics and adjust approach based on data.

Qualifications

  • 12+ years of sales experience with exposure to both food and SaaS or tech-enabled solutions.
  • Experience creating GTM strategies with focus on segmentation, value proposition, and customer messaging.
  • Highly analytical and hands-on with ability to use data to diagnose opportunities.
  • Ability to adapt GTM approach to new customer segments and verticals.
  • Understanding of restaurant and distributor decision-making processes.
  • Strong skills in forecasting, pipeline management, and CRM use.
  • Comfortable working directly with customers and senior leadership.
  • Comfortable in a fast paced, fluid start-up environment with the ability to create structure.

Location & Travel

  • Remote (U.S.); travel 30–50% to customers, team meetings, and industry events.

This is a remote role. The base salary for this role will depend on a number of factors, including the candidate’s relevant experience, qualifications, skills, and location.
 

 

What you’ll love about Odeko:

  • Fast-paced environment and growth opportunities - plenty of room for you to directly impact the company and enhance your career!
  • Competitive compensation, healthcare benefits, and opportunity for equity
  • Other great perks -  Full lists of benefits available upon request

 

Odeko is proud to be a diverse, equitable, and inclusive employer. We encourage all to apply regardless of educational background, race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Odeko’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.