Strategy Director - Culture & Connections

Business Unit: Strategy

Location: Ogilvy Advertising, Sydney

 

We are a team. We are accountable. We partner with our clients to deliver strategic creative we are proud of.

We learn together, we create together, we win together.

And most importantly we have fun together.

About the role:

We’re looking for a Strategy Director to join our team and work on some of Australia’s most exciting challenger brands, including KFC. This role sits at the intersection of brand strategy, culture, and connections thinking, and requires an ability to create cultural impact for brands in meaningful ways.

What you’ll do:

Strategic Leadership:

• Champion a connections-first approach to creative development, ensuring ideas are rooted in audience insights and media realities.
• Lead the development of integrated communication strategies and campaign ecosystems that align with client business goals and brand objectives.
• Provide strategic guidance and mentorship to junior members of the strategy team.

Client Relationships:

• Build strong relationships with key client stakeholders, acting as a trusted advisor on all matters related to communication strategy.
• Present strategic recommendations to clients in a clear, compelling, and persuasive manner.

Creative Collaboration:

• Work closely with creative teams to develop ideas that are both strategically sound and creatively inspiring.
• Ensure that creative concepts are optimised for the relevant media channels and platforms.
• Participate in brainstorming sessions and contribute to the development of breakthrough creative ideas.

What you’ll bring:

• At least 5 years of brand and creative strategy experience working closely with creative teams and clients.
• At least 3 years of comms planning experience across integrated media, with emphasis on social and cultural connections.
• Track record of working on highly impactful and effective creative campaigns.
• Experience working within agency villages, collaborating and orchestrating ideas across disciplines.
• A student of marketing effectiveness, advertising & media enthusiast and fan of pop culture.
• Deep experience writing and presenting connections strategy narratives.
• Experienced researcher, cultural intelligence and data gatherer and interpreter.
• Incisive & lateral thinker.
• Impactful communicator.
• Creative collaborator.
• Well organised and proactive. 

Why Ogilvy?

• Global mobility: As part of a leading global network, you'll have access to exciting career pathways and opportunities around the world.  
• Family & caregiver support: We offer a gender-neutral parental leave policy, providing 16 weeks of paid leave to support all parents and caregivers throughout their journey. We're committed to helping you balance your career and family life.
• Unlock the power of AI: Get exclusive access to WPP Open, our cutting-edge global AI platform, and leverage the latest technology to enhance your work and drive innovation.
• Work in style at Barangaroo: Sydney-based employees enjoy our brand new, state-of-the-art WPP campus in the heart of Barangaroo.  
• Belong at Ogilvy: We're deeply committed to fostering an equitable and inclusive workplace. Our Inclusivity & Impact Council, SheCD, WPP Unite, and Reconciliation Action Plan programs are just some of the ways we're creating a culture where everyone feels valued and respected.
• Invest in your growth: We're invested in your success. You'll receive a tailored personal development plan to help you achieve your goals, along with dedicated support from your manager to guide your career journey. We leverage Culture Amp to facilitate meaningful career conversations and track your progress.
• Recharge & rejuvenate: Enjoy a range of additional leave benefits, including your birthday off, Summer Fridays, and loyalty leave (an extra day for each year you're with us).
• Wellness your way: Take advantage of discounted rates with health and fitness providers, plus access to yoga, meditation, and wellbeing programs to support your mental and physical health.
• Confidential support: We provide confidential counselling support through Telus EAP to help you navigate any personal or professional challenges.
• Recognising excellence: We celebrate your achievements and loyalty through our employee reward programs.
• Referral bonus: Bring your talented friends to Ogilvy and receive a bonus!
• Exclusive savings: Access discounts and vouchers for major household brands through our benefits platform, perkSPACE. 

Our accolades:

• Cannes Lions 2024: Network of the Year
• Clio Awards 2023/24: Network of the Year
• Australian Business Awards 2024: Employer of Choice (6 years in a row)
• D&AD 2024: Network of the Year
• LIA 2023: Global Network of the Year
• APAC Effies 2024: Agency of the Year 
• APAC Effies 2023: Most Effective Australian Agency Network
• AdWeek 2023: Global Agency of the Year

 

"When people are having fun, they produce better work” – David Ogilvy, Founder.

 

Please note: All applicants must have valid Australian/New Zealand working rights.

 

At Ogilvy, we believe inclusivity is essential to our success. We're committed to building a workplace that embraces various perspectives, experiences, and backgrounds, knowing that diverse teams drive more impactful work.  We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, Māori, people with disabilities, diverse cultural and linguistic backgrounds, all ages, genders, sexual orientations, gender identities and expressions, nationalities, and family structures. We believe everyone thrives when they can be themselves. We provide equal opportunities and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to reach their full potential.  

 

If you require any accessibility adjustments during the recruitment process, please let us know: ogv-au-careers@ogilvy.com