Director of Sales, Grocery

ABOUT US

OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible.  OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals, and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading-edge health benefits to mainstream consumers.

OUR TEAM

At Olipop our values lead the way we create our products, engage with each other, and interact with our community. While we’re invested in our product, we’re equally invested in personal development. We’re tightly knit, we’re genuine and we’re always pushing the envelope to do a better job than we did the day before. Our team is also fully remote, requiring us to be resourceful, creative and collaborative to support our fast-moving business.

To best serve our diverse community of customers, we also seek to recruit and include people with a diversity of abilities, backgrounds, and cultures.

WHAT YOU’LL NEED

Working at a start-up can be as much a personal journey as it is a professional one. To succeed at a company like Olipop, you must be comfortable with failing, learning, and adapting. You need to be curious, optimistic, and able to find a way when it seems impossible. You must be confident enough to express your ideas but humble and open to learning from your experiences and from others. If this is the approach you take to life, then we’d love to hear from you.

THE ROLE

The Director of Sales, Grocery is responsible for developing and executing strategic sales plans to drive growth, market share, and profitability across key grocery retail accounts. This leader will manage the Publix account, as well as lead a high-performing sales team of National and Key Account Managers, while collaborating cross-functionally to deliver results that align with company objectives.

RESPONSIBILITIES

• Develop and implement strategic sales plans to achieve company revenue and profit goals in the grocery retail channel.
• Build and maintain strong relationships with key national and regional grocery retailers (e.g. Publix, HEB, Ahold, Meijer, Giant Eagle, HyVee, Wegman’s, etc.).
• Lead and mentor a team of account managers and brokers, to ensure excellence in customer management and sales execution.
• Partner with marketing, finance, operations, and supply chain to align sales strategies with overall business objectives.
• Analyze sales trends, market dynamics, and competitive landscape to identify opportunities for growth and mitigate risks.
• Lead annual planning, promotional strategy, forecasting, and trade spend management for the grocery channel.
• Drive new business development, product launches, and category expansions within existing and prospective accounts.
• Oversee and optimize trade promotions and pricing strategies to ensure ROI and customer profitability.
• Represent the company at key industry trade shows, customer meetings, and joint business planning sessions.

QUALIFICATIONS

• 10+ years of sales experience, managing major grocery retail accounts including Publix.
• Proven track record of delivering sales and profit growth in the consumer packaged goods (CPG) industry.
• Strong leadership, communication, and negotiation skills.
• Experience managing cross-functional teams and working in a matrixed environment.
• Deep knowledge of trade marketing, syndicated data (Circana/Nielsen), and customer-specific planning tools.
• Deeply passionate about OLIPOP and inspired by what we represent. Has the desire and hunger to make an impact.
• Obsession for understanding customer behavior. Lives, breathes and dreams about how to better reach & understand our consumers.
• Enthusiastic and comfortable working in an early-stage company. Ability to think rapidly in a growing and changing environment.
• Ability to take initiative and work autonomously – you can run with something from beginning to end.
• Works well with ambiguity and asks the right questions to get at the solution.
• Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills. 
• Competence in Google Suite and Microsoft Suite. Experience with team collaboration tools such as Slack and Zoom preferred.
• Clean driver’s license, reliable transportation and proof of insurance.
• Ability to travel up to 30%, depending on location.

COMPENSATION:

$150,000-$165,000 base salary + bonus 

We are proud to be an Equal Opportunity/Affirmative Action Employer.  Olipop does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.