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Social Media Manager/Manager Sociale Media

Rotterdam, Netherlands

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Social Media Manager (Nederlandstalig)

Locatie: Rotterdam, Nederland (hybride)

Dienstverband: 12-maanden contract met mogelijkheid tot verlenging

Over de rol:

Sluit je aan bij OLIVER’s bekroonde in-house agency als Social Media Manager en geef leiding aan social-first strategieën voor toonaangevende Personal Care-merken!

Jij bent de sociale katalysator achter gesprekken die alledaagse verzorgingsproducten omzetten in gedenkwaardige merkbelevingen. Werkend op het snijvlak van merkstrategie en culturele relevantie vertaal je strategische briefs naar overtuigende social content die bij het publiek aanslaat. We zoeken iemand die merkpersoonlijkheid begrijpt en deze moeiteloos kan vertalen naar gesprekken op sociale media. Succes betekent het creëren van onderscheidende social moments die onze merken laten opvallen in drukke feeds.

Wat je gaat doen:

  • Leiden en uitvoeren van social-first contentstrategieën voor toegewezen Personal Care-merken

  • Ontwikkelen en implementeren van “Always On” social aanpakken over betaalde en organische kanalen

  • Culturele momenten identificeren en benutten om merkrelevantie te vergroten

  • Samenwerken met insights-teams om trends te ontdekken en creatieve richting te bepalen

  • Beheren van social communities en merken positioneren in relevante gesprekken

  • Samenwerken met in-house Content Creators en GenAI-designers om content op schaal te ontwikkelen en optimaliseren

  • Toezicht houden op contentcreatie en optimalisatie op meerdere sociale platforms

  • Implementeren van messaging-hiërarchie voor social communities

  • Zorgen dat content aansluit bij de merkrichtlijnen en tegelijkertijd cultureel relevant blijft

  • Briefings van klanten ontvangen en beoordelen, en ondersteunen bij de ontwikkeling van briefs

  • Afstemmen met het Personal Care Centre of Excellence-team, inclusief het delen van highlights en resultaten voor jouw markt

  • Helpen bij het opstellen van Tone of Voice-richtlijnen voor FAQ’s en copy voor de sociale kanalen van het merk

  • Ondersteunen bij de ontwikkeling van social channel-strategietrajecten

  • Plannen en maken van social contentkalenders

  • Presenteren van contentideeën en merk-socialstrategieën aan klanten

Wat je nodig hebt om in deze rol uit te blinken:

  • Aantoonbare ervaring in socialmediamanagement voor consumentenmerken

  • Sterk begrip van het ontwikkelen van social-first content

  • Creatief talent en uitstekende schriftelijke communicatieve vaardigheden, inclusief sterke copywriting

  • Veel expertise in het maken van videocontent (TikTok, Reels, YouTube Shorts)

  • Ervaring met / bekendheid met AI-gestuurde contentcreatie- en optimalisatietools

  • Diepgaande kennis van best practices voor sociale platforms en opkomende trends

  • Uitstekende projectmanagement- en stakeholdercommunicatievaardigheden

  • Begrip van social listening en trendidentificatie

  • Ervaring met het beheren van influencer marketingcampagnes

  • Vermogen om socialmediaprestaties te analyseren en hierop te optimaliseren

  • Kennis van planning en uitvoering van betaalde social media

  • Nederlandstalig op moedertaalniveau en vloeiend in Engels (mondeling en schriftelijk)

  • Bij voorkeur ervaring en inzicht in FMCG-, beauty- en personal care-merkcategorieën

 

Req ID: 13136

#LI-JP1 #LI-Hybrid #LI-midsenior

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   
 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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