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Creator Bench Manager - Argentina

Buenos Aires, Argentina

Fundada en 2004, OLIVER es la primera y única empresa del mundo especializada en diseñar, crear y gestionar agencias internas, como así también ecosistemas de marketing a medida para las distintas marcas con las que trabajamos. Actualmente, contamos en nuestro haber con más de 300 clientes, situados en más de 40 países. Nuestro modelo único impulsa la creatividad y la eficiencia, lo que nos permite ofrecer soluciones personalizadas que impactan de forma positiva en el público.

Como parte de The Brandtech Group, estamos a la vanguardia del desarrollo de la tecnología a través de la IA más avanzada para revolucionar la forma en que creamos y realizamos nuestro trabajo. Nuestras soluciones de IA mejoran la eficiencia, despiertan la creatividad e impulsan la toma de decisiones acertadas, lo que permite a nuestros equipos producir resultados innovadores e impactantes.

 

THE ROLE

You'll be the person who connects a brand with the creators who bring it to life in the most authentic, relatable way across social. This is a multi-faceted role that blends influencer strategy, relationship management, creative thinking, and project management. You'll develop and manage the creator community end to end, shaping how the brand partners with influencers and content creators to drive reach, engagement, and genuine advocacy.

We're looking for someone who understands that influencer marketing isn't about reach alone. It's about finding and partnering with creators whose audiences trust them, whose content feels real, and whose values align with the brand's commitment to inclusivity and authenticity.

Success means a thriving, well-managed creator community that delivers consistent, high-quality content, a programme that scales across markets, and influencer partnerships that feel as authentic to audiences as they do to the creators themselves.

 

WHAT YOU'LL DO

Creator Identification and Recruitment

  • Identify, contact, and recruit creators on an ongoing basis, building a diverse community of influencers who authentically represent brand values and resonate with target audiences across platforms.

  • Evaluate potential creator partners based on audience relevance, content quality, engagement authenticity, brand alignment, and representation of diverse voices.

  • Maintain and manage a structured creator database, tracking tiers, content output, performance, and relationship status.

Community Management and Engagement

  • Develop and manage the creator engagement programme, building genuine, long-term relationships with influencers rather than transactional, campaign-by-campaign partnerships.

  • Manage ongoing communication and dialogue with the creator community, ensuring creators feel valued, informed, and connected to brand purpose.

  • Create and distribute regular community communications, such as newsletters, updates, and exclusive content.

  • Organise and support creator events, focus groups, and community moments that deepen relationships and generate insight.

  • Ideate and produce creative product mailers and gifting activations that surprise and engage creators in ways that feel personal and on-brand.

Campaign and Content Activation

  • Brief and manage creators for campaign activations, always-on content, product launches, and cultural moments, ensuring deliverables are on time, on brand, and aligned with platform best practices.

  • Develop creative briefs for influencer content that give creators clear direction while leaving room for authentic, platform-native expression.

  • Coordinate with the creative and social teams to ensure influencer content is integrated into broader content calendars and campaign plans.

  • Track and record all creator content, ensuring proper usage rights, approvals, and compliance with advertising and disclosure regulations.

Performance and Reporting

  • Report on influencer campaign performance, community growth, engagement metrics, and programme impact, using data to refine strategy and demonstrate value.

  • Monitor creator content quality and audience response, identifying what's working and feeding learnings back into briefs and strategy.

  • Track programme operations including newsletter engagement, event participation, and community health metrics.

Programme Development and Scaling

  • Shape and refine the creator programme's processes, tools, and ways of working, building a model that is efficient, scalable, and replicable.

  • Support the expansion of the creator programme into additional markets, adapting the approach for different regions, platforms, and audiences.

  • Contribute to the wider studio's influencer strategy, sharing best practices and insights that raise the standard across the team.

Client Partnership

  • Partner with brand stakeholders on influencer strategy, presenting programme updates, campaign results, and recommendations with clarity and confidence.

  • Manage client feedback and approvals within the influencer workflow, keeping stakeholders informed and the process running smoothly.

 

WHAT YOU BRING

  • 3–5 years of experience in influencer marketing or creator management, with a focus on consumer brands, ideally in beauty, personal care, wellness, or FMCG.

  • A proven track record of identifying, recruiting, briefing, and managing influencers and content creators across TikTok, Instagram, YouTube, and emerging platforms.

  • Experience building and maintaining ongoing creator communities or ambassador programmes, not just one-off campaign activations.

  • Strong project management skills, with the ability to manage multiple creator relationships, campaigns, and workstreams simultaneously without dropping detail.

  • An understanding of influencer contracts, usage rights, disclosure regulations, and compliance requirements.

  • Creative thinking, with the ability to develop engaging briefs, gifting concepts, event ideas, and community activations that strengthen creator relationships.

  • Confidence presenting to and partnering with brand clients, with clear and structured communication skills.

  • Experience using influencer management platforms and tools (such as CreatorIQ, Traackr, Grin, or similar) and social listening or analytics tools.

  • Strong analytical skills, with the ability to report on campaign performance, interpret engagement data, and translate findings into actionable recommendations.

  • An authentic interest in creator culture and social platforms, with an understanding of what makes influencer content feel genuine versus forced.

  • An appreciation for inclusive representation, with experience or a strong interest in working with diverse creators who reflect a broad range of backgrounds, identities, body types, and experiences.

  • Highly organised, with a proactive, solutions-focused approach to managing complexity.

  • Professional proficiency in English; additional languages are a plus, particularly if relevant to multi-market expansion.

Gen AI and Agentic Thinking

  • Working proficiency with Gen AI tools (such as ChatGPT, Claude, Perplexity) to support creator research, brief development, reporting, and programme communications.

  • Agentic mindset: ability to self-direct, prioritise across competing workstreams, identify opportunities, and find efficient solutions independently.

  • Willingness to experiment with AI tools to improve influencer identification, content analysis, trend monitoring, and workflow efficiency.

  • Understanding of AI capabilities and limitations, with a commitment to human judgement in relationship management, creative evaluation, and brand alignment decisions.

Qualifications: Formal degrees are welcome but not required. Equivalent experience counts. Experience can be gained through work, study, volunteering, or self-directed learning.

 

NICE TO HAVE

  • Experience in an in-house agency, embedded studio, or social-specialist environment.

  • Multi-market influencer programme experience, with an understanding of adapting creator strategies across regions and cultures.

  • Experience with influencer-led content production, including on-set coordination and creator direction.

  • A background in social media management or content creation alongside influencer management.

  • Experience working with creators on purpose-led or social impact campaigns.

  • Familiarity with social commerce and affiliate-driven influencer models.

#OLATAM #REQID16847

Nuestros valores dan forma a todo lo que hacemos, puntualizando:

  • Ser ambiciosos para alcanzar el éxito.
  • Ser imaginativos para superar los límites de lo posible.
  • Ser inspiradores para realizar un trabajo innovador.
  • Estar siempre aprendiendo y escuchando para comprender.
  • Estar enfocado en los resultados para superar las expectativas.
  • Ser activamente pro inclusivos y antirracistas en nuestra comunidad, clientes y creaciones.

OLIVER, que forma parte del Grupo Brandtech, es un empleador que ofrece igualdad de oportunidades y se compromete a crear entornos de trabajo inclusivos en los que se motive a todos los empleados a alcanzar su máximo potencial, valorando y respetando las diferencias individuales. Todos los candidatos serán tenidos en cuenta sin distinción de raza, etnia, religión, sexo, orientación sexual, identidad de género, edad, neurodivergencia, estado de discapacidad o cualquier otra característica protegida por la legislación local. 

OLIVER ha establecido ambiciosos objetivos medioambientales en torno a la sostenibilidad, con objetivos de reducción de emisiones basados en la ciencia. Colectivamente, trabajamos para cumplir nuestra misión, integrando la sostenibilidad en todos los departamentos y en todas las fases del ciclo de vida de los proyectos.

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