Sr Analyst - Argentina

THE OPPORTUNITY 

Looking to do the best work of your career? 

Do it with Dove, one of the most respected global brands on social. We’re building a team across 15 markets to own Dove’s social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how Dove shows up every day and create work that influences culture. 

You’ll move at newsroom speed with rigorous craft—launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. 

If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we’ll build culture—not just content—and do the best work of our careers. 

You'll be the analytical backbone of Dove's social operation, making sense of what's working, what isn't, and what to do next. Based in London with a hybrid working arrangement (minimum 3 days per week on-site), you'll interpret, interrogate, and utilise data from various sources — organic, paid, influencer, and social listening (UGC) — to build an integrated view of social performance and audience engagement. Working closely with social media managers, strategists, creatives, and the Dove brand team, your ability to translate numbers into narrative and data into decisions will directly influence the quality, relevance, and impact of everything the studio produces. 

We support flexible working and are open to different arrangements. We offer reasonable adjustments throughout the process. 

 

THE ROLE 

You'll be the person the studio turns to when they need to understand what the data is telling them and what to do about it. From weekly content performance to campaign post-mortems, audience deep-dives to competitive benchmarking, you'll deliver best-in-class social performance insight that delivers robust and actionable learnings for social teams and practices. 

This isn't a role that sits in a silo producing dashboards. You'll be embedded in the creative and strategic process, ensuring data informs briefs, shapes content decisions, and proves the value of the studio's work. We're looking for someone who combines analytical rigour with strong communication skills, someone who can spot the story in the data and tell it in a way that moves people to act. Success means insight that visibly improves the work: content that performs better, strategies that are sharper, and a client team that trusts data to guide decisions. 

 

WHAT YOU'LL DO 

Performance Analysis and Reporting 

• Deliver regular social insight reporting, build measurement frameworks and social benchmarking, informing social strategies and future recommendations 

• Carry out analysis and audits of Dove's social channels to understand effectiveness and identify platform, content, and audience insight recommendations 

• Bring together social data from different sources to build meaningful and actionable output like audience segments, content pillars, and format effectiveness that inform what experiences and content we serve 

• Track and report on campaign performance across organic, paid, influencer, and UGC content, connecting activity to measurable outcomes in engagement, reach, brand sentiment, and consideration 

Insight and Strategy 

• Use social listening tools to track brand reputation, audiences, and content, as well as brand reputation and crisis management, to identify emerging cultural trends, opportunities, and threats 

• Translate performance data and audience insight into clear, actionable recommendations that directly inform content strategy, creative briefs, and publishing decisions 

• Conduct competitive and category analysis within beauty and personal care, identifying where Dove is outperforming and where there are gaps to close 

• Partner with strategists and social media managers to ensure data is embedded in the planning process, not just the review process 

Measurement Innovation 

• Identify new, innovative ways to measure effective social activity, including but not limited to custom metrics, measurement approaches, and AI-driven or agentic automated reporting solutions 

• Embed best practice measurement, reporting, and insight generation at the heart of all the studio's work 

• Develop tailored measurement approaches for different content types, creator partnerships, and campaign formats, ensuring the studio can clearly demonstrate the value of its output 

Tools, Platforms, and Partnerships 

• Act as the champion for insight tools and associated products and services across the studio 

• Own and develop relationships with key suppliers within the tech stack to maximise usage and effectiveness 

• Manage and optimise the studio's use of social analytics, listening, and reporting platforms, ensuring the team has access to the right data at the right time 

Stakeholder Communication and Culture 

• Act as an evangelist on how to best measure and act on insight, internally as well as with client partners 

• Present performance insights and strategic recommendations to the Dove brand team and senior studio stakeholders, distilling complex data into clear, compelling narratives 

• Foster a culture of learning and expertise within social measurement by proactively organising learning sessions, training, and sharing industry updates. Embrace and be at the forefront of developments in social platforms, measurement, and metrics 

 

WHAT YOU BRING 

• 5+ years of experience in social analytics, data analysis, or digital performance measurement, with a strong focus on social media for consumer brands 

• Expert knowledge of social metrics across organic, paid, and influencer activations, with the ability to build an integrated view of social performance 

• Expert using social management platforms such as Brandwatch, Meltwater, Talkwalker, Dash, and Sprinklr, as well as native social platform analytics 

• Strong ability to build analytical solutions that aggregate and mine data from numerous sources to create richer insights 

• Excellent communication and data storytelling skills, with the ability to distil complex ideas for non-technical audiences 

• A strategic thinker with an innovative approach to data, pushing the boundaries of how data can be used to decode social effectiveness 

• Strong critical-thinking and problem-solving skills with a keen eye for detail 

• Experience working with paid social data and associated performance metrics 

• Proactive ability to identify client and project needs and build tailored solutions accordingly 

• Confident and proficient in presenting to senior client and internal stakeholders 

• Experience in beauty, personal care, wellness, or FMCG is a strong plus 

• An active interest in the evolution of social media and how these developments impact performance for brands 

• Collaborative team player, open minded 

• Professional proficiency in English; additional languages are a plus 

Gen AI and Agentic Thinking: 

• Proficiency with Gen AI tools (such as ChatGPT, Claude, Perplexity) to support data analysis, trend identification, report generation, and insight synthesis 

• Agentic mindset: ability to break down complex analytical challenges, identify the most effective approach, and deliver systematic, actionable outputs 

• Experience developing or exploring AI-driven and automated reporting solutions that improve the speed and depth of social insight 

• Understanding of AI capabilities and limitations, with strong human oversight and critical evaluation of AI-generated analysis 

• Ability to guide the wider team in using data and AI tools effectively and responsibly 

Qualifications: Formal degrees are welcome but not required. Equivalent experience counts. Experience can be gained through work, study, volunteering, or self-directed learning. 

 

NICE TO HAVE 

• Experience working on Dove or Unilever brands 

• Experience in an in-house agency, embedded studio, or social-specialist environment 

• Proficiency with data visualisation tools (such as Looker Studio, Tableau, or Power BI) 

• Experience with influencer performance measurement and creator content analytics 

• Familiarity with social commerce metrics and conversion tracking 

• Experience building automated dashboards or reporting workflows 

• Knowledge of brand tracking, sentiment analysis, or audience research methodologies beyond social platforms 

If you're excited about this role but don't meet every requirement, we encourage you to apply. 

Keen to lead the analytical function that shapes the social strategy of one of the world's most purposeful beauty brands? Share your CV  and let's talk.