APAC Regional Creative Campaign Manager & Producer, Pixel Cultural Marketing Vendor 

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: APAC Regional Creative Campaign Manager & Producer, Pixel Cultural Marketing Vendor 

Location: Mumbai, India

Work timings: 5:30am to 2:30pm

About the role:

From the beginning, Google has focused on providing the best user experiences possible. Whether we’re designing a new Internet browser, inventing new hardware devices, or developing a new retail concept, we take great care to ensure that our efforts will serve and inspire our customers and users. For the Devices & Services Marketing team, our goal is simple: to bring the magic of Google Devices & Services to our customers. 

As our Devices and Services Marketing organisation in Asia Pacific continues to grow, we’re looking for a product marketing manager to join the Brand & Creative APAC team. This team co-builds marketing campaigns, creates product launch assets, develops regional strategies across all our Pixel, Fitbit and Nest products. 

The ideal individual for this role is a multi-faceted, innovative marketing problem-solver who is passionate about product and the importance of cultural relevance for brands in particular youth and sport marketing including sports, entertainment, and travel. They are also experienced in applying consumer insights to cultural marketing strategies and have planned and executed cultural partnerships. 

The candidate  should be comfortable working in ambiguity. The candidate must be a solid and clear communicator, a team player, and proven ability to deliver world-class work. 

What you will be doing: 

Creative strategy,  production, project management and delivery for regional Cultural Marketing workstreams across Partnerships, Social & Influencer for APAC: 

• Lead the development with PMMs on regional cultural marketing frameworks, playbooks and toolkits for local markets
• Support regional cultural marketing creative strategy across multiple workflows across sports, music, film, entertainment. 
• Lead the complex asset development of cultural marketing workstreams including Partnerships, Influencer and Social to drive impact against Brand goals - including complexity with IP owners and ensuring all rights are cleared with Business Affairs partners. 
• Collaborate deeply with Global Brand and US Cultural Marketing Leads and Local Consumer Leads to enable senior strategic and production program discussions across GRL driving from strategy to implementation. 
• Deliver APAC Trusted Voices Strategy and regional programs with global, regional and local teams
• Deliver the set up and uptake of of Cultural Marketing GRL, agency model and measurement plans
• A collaborative partner to both global and local teams at a senior level, and able to connect the dots on complex workstreams. 

What you need to be great in this role:

• BA/BS degree, or equivalent experience
• ~5+ years of relevant work experience with a mix of brand / consumer and cultural marketing 
• Proven success negotiating with partners and co-creating with agencies to create experiences that execute on brand goals
• Proven experience in working with agency partners to establish partnership strategies 
• Experience working with internal stakeholders, agencies,  partners and scaling programs globally
• Strong ability to effectively influence and communicate cross-functionally with all levels of management (internal and externally with partners), and work on multiple projects simultaneously.
• Experienced in working collaboratively with agencies, XFN partners and to rally teams around a specific mission
• Experience working sponsorship / creative agency or client side marketing role
• Proven ability to influence others
• Ability to prioritise their workstreams
• Comfort level to work in a fast paced, changing environment
• Able to work in a deadline driven, and techy, data orientated work environment.
• Experience in managing agencies is a bonus
• Experience working with global partners on sponsorship deals
• Passion for and inquisitive about AI and new technologies
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical.

Req ID: 14237

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Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.    

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.