Content Creator

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Content Creator 

Location: Atlanta, GA

About the role: 

OLIVER is looking for a Content Creator to join our team for our client Go to Foods. Parent company for 7 restaurant & specialty food brands: Cinnabon, Auntie Ann’s, Jamba, Carvel, McAlister’s, Moe’s, and Schlotzsky’s . As a content creator, your primary responsibility will be to generate video content for TikTok and IG Reels, crafting concepts based on the latest social media trends and translating them to our 7 brands. You will be able to work alongside a client social team to capture content both in office and at nearby store locations in the Greater Atlanta Area. This role is a contract role estimated at 2-3 days a week for the next 3-4 months. Schedule for shooting must be flexible based on client’s brand shoot days. Calendar for shooting will be provided 2-4 weeks in advance.  

What you will be doing:  

• Be an expert on the latest social media tactics and platform features including overall best practices for TikTok, Instagram, Facebook, YouTube, and more.  
• Lead creative direction for visual content across all social platforms  
• Ideate, capture and implement owned organic social media content across platforms.  
• Develop and own storyboarding while working closely with the copywriter for scripting creative content  
• Translate project details and creative direction into concepts or design solutions.  
• Work independently to develop graphics within technical specifications (Canva, CapCut, Adobe Suite, Pencil Pro etc).  

What you need to be great in this role:  

• 3+ years’ experience generating engaging social content required  
• Ability to create short-form, platform-focused social videos that utilize current cultural and platform trends.  
• Will collaborate with a photographer in-office to capture new products and flavors that have not yet launched in-store.  
• Will film in-store at approved locations in the Atlanta area.  
• Experience with food brands is a plus.  
• Understanding of organic content capture for social media is necessary.  
• Experience with TikTok is required, and videos will be used on TikTok and Instagram Reels.  
• Content will be shot for all 7 brands.  
• Goal is to create 3-4 videos per brand per month to post on owned channels (21-28 total videos per month)  
• Proficient using ‘Low-Fi’ editing tools, Canva and Capcut; Proficient in using Adobe InDesign, Photoshop, After Effects, Premiere, and Illustrator a plus  
• Platform expertise and strong understanding of audience segmentation across a variety of key social platforms  
• Creative individual with a strong attention to detail  
• Able to present a portfolio that demonstrates your creativity and design skills, including a strong sense of typography and layout—demonstrating talent in design, composition, and color.  
• This position typically averages 10 to 20 hours per week. 
• Compensation for this role is $52 to $58 per hour 

Req ID: 13546

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Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.