Senior Manager, Marketing Science

About the Role:

Based off Charing Cross Road, OMD EMEA are currently recruiting for a talented Marketing Science Senior Manager to work for one of the most extraordinary and powerful brands in the world.

At OMD, we provide our clients with innovative media strategies, along with big ideas that are driven by insights. We deliver smart marketing and strategic advice through the combination of data and insight.

As a Senior Manager, you will be focused on driving the effectiveness of our media strategies. This will involve improving how we report with clean data, running bespoke analysis to identify the drivers in media performance and innovate our measurement methods.

The expectation is that you will be able to work across the media lifecycle, from marketing strategy, measurement design & setup to data collection and running insights reviews back to stakeholders.

Areas of responsibility

Marketing Strategy & Media Measurement 

• Develop a comprehensive understanding of marketing objectives and the underlying strategy to consult on Learning Agendas and Measurement Frameworks
• Work closely with media specialists to inform ideal campaign setup
• Maintain a relationship with publishers to better leverage measurement tools

Reporting, Analytics & Insights

• Maintenance and development of existing data pipelines, processes and reporting tools.
• Conduct research and lead Advanced Analytics projects to asses and improve media performance with innovative methods
• Translating complex data points into clear, concise and actionable insights for non-technical stakeholders to inform media strategy

Team, Project & Stakeholder Management

• Build and maintain proactive relationships across teams to ensure smooth delivery of projects
• Project management and an ability to build processes from scratch to resolve blockers and deliver day-to-day milestones and deadlines
• Proactively seek opportunities for new project scopes

About You

• Experience in a media, analytics, or similar environment
• Expertise in SQL and working with databases
• Familiarity with Python, R, or similar programming language
• Experience with statistical methods and experimental design
• A passion for analytics and data science, with a desire to both learn and up-skill junior members
• Strong organisational skills and attention to detail
• Ability to manage and prioritise multiple concurrent tasks in a fast-paced environment
• Experience in Statistics, Mathematics, Business, Marketing, Economics, or related field.
• Proficiency with Excel, PowerPoint, and Keynote
• Familiarity with underlying concepts of ad-serving and web analytics tools
• Experience managing direct reports
• Familiarity with database design and underlying technologies
• Experience with digital ad effectiveness analysis.
• Experience with BI tools, particularly Tableau and PowerBI

 

About the Agency:

At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.

Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.

Our working pattern for colleagues is to be present in the office three days a week at our offices in London with the other days available to work remotely. Let us know if you have any questions about our working pattern as part of your application and interview process.

 

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

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Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.