Product Consultant, Sports & Entertainment Innovation

About the Role:

Reporting to: Global CEO

We are looking for a senior consultant from the sports and entertainment sector with a proven track record in data, technology, and commerce. You will help shape and launch a new generation of market-leading products.

This role puts you at the forefront of modern marketing and media. You will be part of building solutions that change the way brands activate in sport and entertainment, from planning right through to measurable sales impact.

The successful candidate will lead a high-profile programme to develop and integrate future-facing tools aligned with our new global proposition. You will work closely with our specialist teams, Omnicom’s global network, and our partners at leading platforms such as Google and TikTok.

Our mission is to give brands the tools to plan smarter, activate faster, optimise continuously, and sell more creating a new standard for how sport and entertainment drive measurable business growth.

Main day-to-day responsibilities will include, but not limited to:

• Analyse the future landscape of sports & entertainment in a commercial and marketing context
• Audit client needs 
• Gain a deep understanding of Fuse capabilities
• Get under the skin of Omnicom’s broader tech, tools, and agency capabilities
• Evaluate Omnicom partner offerings, including joint ventures with major digital platforms
• Identify new products and services 
• Build business cases and investment plans for new propositions
• Define talent and collaboration strategies across internal and partner teams
• Develop and execute a go-to-market plan, including client targeting, commercial modelling, pipeline building, and marketing/PR activation

Desired Skills & Experience

• Strong background in sports and entertainment, with experience in data, technology, and commerce
• Proven ability to design and deliver innovative products and services in a marketing or media environment
• Commercial acumen and a track record of delivering innovative products or services
• Strong understanding of digital platforms and partnerships
• Skilled at analysing market trends and identifying growth opportunities
• Ability to influence senior stakeholders and work across multi-disciplinary teams
• Excellent communication and presentation skills
• Strategic thinker with the ability to translate vision into actionable plans

You must be eligible to work in the UK.

Fuse job descriptions are not intended to be restrictive and are a guideline to the duties in this role.

We are committed to providing comprehensive training & development plans for all team members.

 

About the Agency:

Culturally Connected, Seriously Effective. 

A global agency with local expertise, connecting brands to the things that matter most to their audiences in culture through partnerships in sport, music, film & television, gaming & esports.  These connections make our clients more memorable - the key to unlocking effectiveness. 

Powered by Omnicom Media Group, we bring an extra edge to strategy, execution, and measurement. 

Our work has won numerous awards, and the industry frequently recognises our people as top performers in their field. We place great importance on trusted relationships, sound moral judgement, and strong governance, all delivered through transparent processes. 

We have a fantastic team of 120 in our London HQ and 300 more across offices worldwide, working with incredible clients, including PepsiCo, Vodafone, Nissan, British Gas, Renault, Enterprise Rent-A-Car, McDonald’s, and Just Eat Takeaway.com. 

Follow us @fuse_agency Visit us online. Find us on LinkedIn 

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.  Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

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Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

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Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.