Principal Writer (Promotional)

Principal Writer

Location: 12 Bishop’s Bridge Rd, London W2 6AA

Reporting to: Associate Creative Director / Creative Director / Scientific Director

About DDB Remedy:

We strive to be the most innovative and inspiring creative healthcare agency in the world, making things happen.

Through deep partnerships, smart strategy and applied creativity, we create exceptional experiences and communications. We make meaningful change in healthcare happen.

Our ethos? It Happens Here. It’s our promise, our challenge, and our invitation.

And if you’ve got potential to unlock, talent to unleash, and a desire to wow clients, we want to make it happen.

DDB Remedy. It Happens Here.

The opportunity:

As a Principal Writer, you’ll lead a team of talented writers in creating high quality copy and concepts across a variety of channels and audiences. You’ll demonstrate a passion and skill for writing and ideas, and help inspire others to do so.

You’ll develop a respected reputation within the agency for your brand knowledge, strategic understanding and for overseeing quality creative and medical writing. You’ll support the Copy Leadership Team in the smooth running of the Copy Department and play an active role in shaping and developing it.

You’ll work collaboratively with cross-functional teams and make sure your team of writers receive the guidance, direction, and support they need to realise their full potential.

About you:

You’re a confident, solutions-focused, experienced writer with a deep understanding of healthcare communications and client dynamics. You’re able to interrogate data, interpret strategy, and find the story that makes people care. You thrive in the detail but know how to zoom out to the bigger picture. You’re proactive, composed and motivating, someone others turn to for direction and clarity.

Whether you’re leading workshops or managing project delivery, you bring focus, creativity and strategic thinking to everything you do. And you care about lifting others as you go.

What you’ll bring:

• A science degree or equivalent
• Extensive experience in a healthcare agency writing role
• The ability to lead relevant sections of client meetings
• Outstanding writing, editing and proofreading skills
• Experience in managing copy teams and/or workstreams
• Deep knowledge of the ABPI Code and global regulatory frameworks
• Desirable but not essential:
  • An awareness of developments in relevant therapeutic areas and disciplines
  • Experience of managing 2–3 people
  • Experience using Veeva and other referencing platforms

What we’ll need you to do:

Creativity

• Craft compelling, approvable, and strategically grounded copy
• Lead copy development across teams, tactics and campaigns
• Drive brand narrative and voice across deliverables
• Partner with Art Directors, Designers and Strategists to elevate the creative product
• Develop award-worthy ideas and inspire your team to do the same
• Contribute to and refine creative briefs with insight and clarity

Productivity

• Contribute to and participate in agency goals
• Possess a growth mindset
• Lead copy planning and resource management for your brand(s)
• Manage your team’s workload in partnership with PMs and operations
• Maintain quality and accuracy across deliverables and reference systems
• Use AI tools to enhance efficiency and creativity across the writing team
• Review and challenge existing processes to improve team output
• Have a flexible approach to work and shifting deadlines
• Complete timesheets promptly and ensure others do the same

Relationships and communications

• Build trust with clients, providing clarity, reassurance and inspiration
• Collaborate closely with internal departments, from strategy to design
• Present work persuasively and lead discussions in workshops and meetings
• Offer constructive feedback and guidance to junior team members
• Help foster a positive, inclusive and collaborative culture
• Embody and promote the Four Freedoms (Freedom from Fear, Freedom to Fail, Freedom from Chaos, Freedom to Be) inside and outside the agency

Knowledge and skills

• Stay ahead of developments and data in your therapy areas and brand categories
• Help shape and implement brand strategy in collaboration with strategic leads
• Confidently interpret data and source evidence to support brand messaging
• Train team members in best practices for writing, referencing and quality control
• Share knowledge and champion the role of copy within the wider agency

Management & leadership

• Maintain a high profile within the agency for content knowledge and expertise, and lead the content for designated accounts
• Act as the lead writer for your assigned accounts and pitches
• Take responsibility for your team’s creative output and development
• Mentor and empower writers to grow in craft, confidence and responsibility
• Partner with your creative and strategic counterparts to drive excellence
• Challenge the status quo to improve work quality and team performance
• Create a motivating, respectful, and supportive environment for your team

What’s next:

At DDB Remedy, people come first. Our team is made up of talented, kind, diverse individuals, each encouraged to bring their full selves to work. It Happens Here is our commitment to helping you thrive. It’s a place where you can grow, be inspired, and build your own career pathway.

We value difference and believe in creating an inclusive environment where everyone can belong and succeed. If you need any support or adjustment due to a disability during the application process, please let us know.

If you're excited about the opportunity to start your journey with us, reach out to our Talent Partner, Kayla Mayston: kayla.mayston@omc.com

Omnicom Health is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.