Resource Management Director

What We Do

We design, implement and optimize breakthrough content production models, delivering simplicity, efficiencies, and the connectivity and consistency of content that powers brand growth

Our flexible models combine content experience, production solutions, and global delivery.
We bring ideas to life in all mediums, all channels and all stages of the production process. We multiply and lead with innovative technologies including real-time 3D, virtual production, automation and generative content.

Who We Are

Born from the leading creative and media agencies and engineered for a data-driven world, we provide scaled content solutions, industry-leading content development, production excellence and unmatched global delivery capabilities.

You won’t find a more diverse set of clients or projects. We work in every medium in every market. You’ll deepen your expertise while stretching in new directions—with support.

We believe building a community that fosters growth, belonging, and connection is as rewarding as the work itself.
Come for the work. Stay for the people.

POSITION SUMMARY:

The Director of Resourcing is accountable for the resourcing strategy, capacity planning, and operational execution for the Production Management organization. This senior leader oversees the Production Management Resource Management (RM) team and ensures producers are effectively allocated to work in a way that protects delivery quality, optimizes utilization, and supports sustainable internal growth.

With deep agency production experience, the Resourcing Director serves as a strategic partner to Production leadership, translating pipeline demand into short-, mid-, and directional long-range capacity plans. This role owns resourcing ways of working, sets capacity modeling assumptions, and proactively identifies risks, constraints, and opportunities related to utilization, internalization, and workforce health in a fast-paced production environment.

RESPONSIBILITIES: 

Resource Management Leadership & Operating Model

• Lead, manage, and develop the Production Management Resource Management team, setting clear expectations, accountability, and performance standards
• Define and own resourcing ways of working, planning horizons, and operational rhythms for Production Management Resource Managers
• Ensure consistent application of resourcing principles across the RM team while avoiding silos and maintaining a flexible, pool-based producer model across the Region as well as North America
• Foster a solutions-oriented, data-driven team culture focused on proactive planning, continuous improvement, delivery confidence, continuous improvement, and professional growth

Resource Allocation & Delivery Oversight 

• Oversee and guide the allocation, scheduling, and rolloff planning of agency producers and Executive Producers across multiple concurrent projects
• Ensure resourcing decisions balance delivery risk, utilization targets, internalization goals, and producer skill alignment
• Provide direction and escalation support on complex resourcing tradeoffs, staffing conflicts, and high-risk delivery scenarios
• Oversee freelance approval & extension requests, track billable & nonbillable utilization for Production Management (PM), ensuring external spend is intentional and capacity-driven
• Lead weekly resource meetings, review project priorities, and resolve scheduling conflicts 
• Ensure the "pool model" is maintained and silos are not being built across the PM team  

Capacity Planning, Utilization & Forecasting

• Own short-, mid-, and directional long-range (up to 12 months) capacity modeling for Production Management, accounting for limited lead times and fluctuating demand signals
• Set and maintain utilization and capacity planning assumptions in partnership with the Capacity Lead and Production leadership
• Monitor and assess billable utilization trends, bench risk, overutilization, and sustained imbalances across the producer population
• Translate pipeline demand, historical trends, and known constraints into actionable capacity scenarios and staffing recommendations
• Proactively surface capacity risks, structural gaps, and internalization opportunities with clear options and recommended actions

Tools, Data & Resourcing Intelligence

• Own the integrity, accuracy, and adoption of Workfront as the system of record for Production Management resourcing, with a strong focus on leveraging the Workfront workload balancer as the primary resource planning tool
• Ensure workload balancer and capacity views are accurate and support both real-time execution and forward-looking planning
• Establish and deliver recurring utilization, availability, and capacity insights for Production and Capacity leadership
• Ensure resourcing data supports operational decision-making, hiring discussions, and long-term workforce planning
• Provide regular updates to stakeholders and leadership on resource status and project progress 

Executive, Cross-Functional Partnership & Scope Management

• Serve as a strategic resourcing partner to the Head of Production, partnering on intake triage and feasibility assessment across agency and internal teams
• Collaborate closely with creative, production, and account teams to understand project scopes, timelines, and resourcing requirements
• Lead staffing feasibility discussions, ensuring projects are resourced appropriately based on scope, risk, and capacity
• Collaborate with other resourcing leaders across the organization to align on shared projects, dependencies, and staffing models
• Act as an escalation point and early-warning system for utilization, capacity, or delivery risk, bringing context, options, and data-backed recommendations
• Challenge assumptions when resourcing plans, demand signals, or utilization trends introduce risk to delivery quality or team health

Talent, Growth & Workforce Health

• • Partner with Production leadership to align resourcing decisions with producer skill development, progression, and long-term career paths
  • Support onboarding/offboarding and integration of freelance and full-time Production Management talent
  • Identify patterns related to burnout, underutilization, or skill misalignment and recommend corrective actions
  • Develop RM talent through coaching, feedback, and exposure to increasingly complex planning and decision-making

QUALIFICATIONS:

• 10+ years of experience in agency production, resource management, or project management within an agency production-driven environment
• Demonstrated experience directly managing producers and production work in a fast-paced agency setting for large, multi-disciplinary teams
• Proven experience leading or managing a resource management team supporting production delivery
• Deep understanding of production workflows across digital, print, experiential, and video
• Experience managing multiple projects and priorities with concurrent deadlines 
• Excellent organizational, communication, and interpersonal skills, with a track record of building strong cross-functional relationships 
• Strong experience with capacity planning, utilization management, and resourcing tradeoffs under limited lead-time conditions
• Advanced proficiency with resource management & production scheduling tools (Workfront preferred)
• Strong analytical, problem-solving, and decision-making skills with the ability to operate under ambiguity
• Track record of building trusted partnerships with senior production leadership
• Ability to manage multiple priorities and adapt quickly to shifting demands 
• Experience working with both in-house and freelance talent 
• Demonstrated ability to streamline processes and optimize ways of working 

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