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Sales Development Representative

New York

OneSignal is a leading omnichannel customer engagement solution, powering personalized customer journeys across mobile and web push notifications, in-app messaging, SMS, and email. On a mission to democratize engagement, we enable over a million businesses to keep their users - including readers, fans, players and shoppers - engaged and up to date by delivering 12 billion messages daily. 

1 in 5 new apps launches using OneSignal! We support companies in 140 countries, including Zynga, USA Today, Bitcoin.com, Eventbrite, Tribune, and many more - from startups and small businesses just getting off the ground to established companies communicating with millions of customers.

We’re Series C, venture-backed by SignalFire, Rakuten Ventures, Y Combinator, HubSpot, and BAM Elevate. We offer remote work as the default option in the United States in California, New York, Pennsylvania, Texas, Utah and Washington. As well as in the UK and Singapore - with plans to expand the locations we support in the future. Some roles are hybrid roles and will be listed as such. We have offices in San Mateo, CA and London, UK, and offer flex seating options for employees to work together in-person where we don't have offices. Hiring in Singapore is done in partnership with a local PEO.

OneSignal has a lot of the great tech startup qualities you'd expect, but we don't stop there. Our massive scale and small team, emphasis on healthy life balance and kindness in all our interactions, and focus on ownership and personal growth make OneSignal a uniquely great place to work. 

We’re looking for a highly motivated and ambitious Sales Development Representative (SDR) to drive our outbound efforts and build a pipeline of new opportunities for our Strategic Account Executives (AEs). In this role, you’ll directly impact the growth of OneSignal by booking high-value, qualified meetings that convert into deals. You’ll collaborate closely with your assigned AE(s) to strategize and execute personalized outreach plans that target accounts aligned with our Ideal Customer Profile (ICP).

Reporting to the Head of Global Sales Development in New York, you’ll work as part of a globally distributed team, including close collaboration with our London office. This is a role for someone eager to learn, grow, and make their mark in a fast-paced, high-growth environment.

What You’ll Do:

  • Research & Engage: Identify and research accounts that fit OneSignal’s ICP and engage prospects via strategic multi-channel outreach (email, calls, LinkedIn).
  • Collaborate with AEs: Partner with assigned AE(s) to develop account strategies, outreach plans, and effectively target accounts within their territories.
  • Execute Personalized Outreach: Build and deliver highly relevant outbound sequences, using tailored messaging that resonates with prospects.
  • Re-engage Opportunities: Follow up with lost opportunities and other high-potential leads to reignite conversations.
  • Book & Qualify Meetings: Schedule qualified meetings for AEs, ensuring prospects are well-prepared, confirming attendance, and re-engaging “no-shows.”
  • Develop Sales Strategies: Work with the sales and marketing teams to identify new opportunities and optimize prospecting efforts.
  • Team Collaboration: Act as a bridge between Sales, Marketing, and RevOps, troubleshooting processes and identifying areas for improvement.
  • Achieve SQL Quotas: Consistently meet or exceed monthly quotas for meetings that convert to pipeline opportunities.
  • Enhance Product Knowledge: Become fluent in OneSignal’s product offerings and value proposition to effectively communicate benefits to prospects.
  • Participate in Enablement: Attend weekly training sessions focused on building your skills and expanding your product knowledge.

What You’ll Bring:

  • Experience in Sales/Business Development (0–2 years): You’ve had exposure to an SDR/BDR role or similar and understand the fundamentals of prospecting, lead qualification, and sales outreach.
  • Prospecting Skills: You’re experienced in building lead lists, crafting outbound sequences, and using tools like Salesforce, LinkedIn Sales Navigator, ZoomInfo, Outreach.io, Apollo, or Clearbit.
  • Exceptional Communication: Your verbal and written communication skills are second to none. You’re confident on the phone, persuasive in emails, and skilled at breaking through the noise to get attention.
  • Drive & Resilience: You thrive in a fast-paced environment, have a hunger to succeed, and see challenges as opportunities to grow. You’re not deterred by rejection; instead, you use it as fuel for your next win.
  • Self-Starter Attitude: You’re proactive, take ownership of your work, and don’t wait for direction to seize opportunities.
  • Coachability & Growth Mindset: You crave feedback and see it as a path to improvement. You strive for excellence and are eager to advance your career to the next level.
  • Collaboration Skills: You work well with others, whether partnering with AEs or engaging with cross-functional teams like Marketing and RevOps.
  • Time Management & Organization: You excel at managing multiple campaigns, staying on top of communication channels, and responding to leads quickly.
  • Professionalism & Ambition: You’re serious about your career, maintain a high level of professionalism, and aspire to grow into an Account Executive role.

The New York and California base salary for this full time position is between $50,000 to $70,000, with an expected On Target Earnings (OTE) between $80,000 and $100,000/year. Your exact starting salary is determined by a number of factors such as your experience, skills, and qualifications. In addition to base salary, we also offer a competitive equity program and comprehensive and inclusive benefits.

Qualities we look for:

  • Friendliness & Empathy
  • Accountability & Collaboration
  • Proactiveness & Urgency
  • Growth Mindset & Love of Learning

In keeping with our beliefs and goals, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on 'protected categories,' we also strive to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place in our workplace.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on OneSignal. Please inform us if you need assistance completing any forms or to otherwise participate in the application and/or interview process.

OneSignal collects and processes personal data submitted by job applicants in accordance with our Privacy Policy - including GDPR and CCPA compliance. Please see our privacy notice for job applicants.

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