About the job

In Short

We are looking for a temporary cover to step in as Global Senior Lead – Paid Search, to lead our global search strategy across performance, operational excellence, and innovation. During this contract, you will manage our transition to a hybrid operating model, blending the strengths of our in-house team with agency expertise while ensuring efficiency, growth, and innovation in this critical channel.

Reporting into the Global Head of Acquisition, this leadership role is responsible for setting the global Paid Search roadmap, aligning internal teams, agency partners, and key platforms (Google, Microsoft), and ensuring we evolve with consumer behavior, platform innovation, and business priorities.

Your Mission

• Own and evolve the global Paid Search strategy, balancing long-term innovation with short-term impact across categories and regions.

• Lead the transition to a hybrid operating model, managing agency relationships to deliver executional excellence and innovation, while partnering with regional teams to ensure local relevance, responsiveness, and optimization.

• Act as the global orchestrator for Paid Search, setting direction, enabling operational excellence, and aligning regional teams, vendors (Google, Microsoft), and media agencies around a shared vision and clear KPIs.

• Support business growth and profitability, partnering with the Head of Acquisition and Regional Heads of Digital Media Strategy and Planning to align on budgets, unlock opportunities, and drive Paid Search’s contribution to the broader DTC P&L.

• Collaborate with Tech and Data teams to shape the AdTech roadmap, enable CDP integration, and leverage analytics for smarter bidding, targeting, and optimization.

• Define and govern a global test-and-learn agenda with cross-functional workstreams, ensuring experimentation is aligned with business priorities and insights are scaled.

• Drive accountability through transparent reporting, regional scorecards, and continuous learning loops to elevate both global and local execution.

Your Story

• 7+ years of experience in Paid Search, with proven success leading programs in performance marketing or ecommerce-driven businesses, ideally across multiple markets.

• Experience leading or transforming operating models (in-house, hybrid, or agency).

• Deep expertise in Google Ads, Microsoft Ads, product feeds, SA360, and performance analytics platforms.

• Strategic and analytical mindset, with a track record of driving performance through testing, automation, and operational excellence.

• Strong stakeholder management skills confident working with regional teams, media agencies, tech partners, and cross-functional internal teams.

• Comfortable navigating complexity and ambiguity, with a focus on action and results.

• Strong people leadership skills – able to inspire, coach, and grow a high-performing team.

What We Offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination. We are requesting that you provide sensitive demographic information such as gender identity and race/ethnicity to help us ensure that we are creating equitable and fair experiences for all potential future team members. You are not required to provide this demographic information and this information will in no way impact your eligibility for hire.