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Head of New Business, Europe

London, England or Dubai, UAE

OpenFX is on a mission to move money as freely as data, unrestricted by time zones, banking hours, or legacy systems. We are building the infrastructure that will power the next generation of cross-border payment systems for institutions. Our stellar early team comes with experience in companies like J.P. Morgan, Goldman Sachs, FalconX, PayPal, Affirm, Kraken, Nium & others. We’re backed by Accel, Lightspeed, NfX, and other top-tier investors. 

As Head of New Business, Europe, you will build and execute OpenFX’s outbound acquisition strategy in Europe. You will own the sales motion, land new institutional clients, and grow FX transaction volumes in the region. This is a high-impact role where you will define our Europe go-to-market strategy, lead direct sales efforts, and build a scalable regional sales operation. 

This role is ideal for a commercially minded operator with experience in payments, trading, or financial operations looking to transition into a high-impact go-to-market leadership position. 

Responsibilities & Expectations 

  • Customer Acquisition & Sales Grow 

○ Develop and execute a regional acquisition strategy targeting key institutional foreign exchange (FX) users. 

○ Own the end-to-end sales process, from prospecting, pitching, onboarding & activation. ○ Drive long-term client relationships to ensure repeatable, high-volume transactions. 

  • Revenue & Market Expansion 

○ Identify and win high-value institutional clients, increasing OpenFX’s footprint in Europe. ○ Collaborate with internal teams to ensure seamless customer onboarding and activation. ○ Leverage market insights and competitive positioning to drive sustained revenue growth. 

  • UK & EUR Go-To-Market Strategy & Execution 

○ Develop a structured approach to market entry, execution, and regional differentiation. ○ Create a robust outbound strategy, with target lists, scripts, and engagement tactics. ○ Identify strategic partnership opportunities to enhance OpenFX’s UK & EUR presence. 

  • Brand Presence & Thought Leadership 

○ Establish OpenFX as a trusted FX partner through industry events and networking. ○ Foster relationships with key stakeholders in cross-border payments. 

○ Drive brand credibility through regional partnerships and targeted outreach efforts.

Must-Have Qualifications 

  • 4+ years of experience in financial operations, treasury, trading, or cross-border payments, with a strong understanding of FX flows 
  • 10+ years of total work experience with a background in fast-paced industries such as high-growth fintech startups, consulting, or banking. 
  • Must be fluent in English and familiar with financial & technical jargon. 
  • Comfortable transitioning into a sales leadership role, leveraging deep operational knowledge to craft compelling solutions for clients 
  • A data-driven approach with a keen ability to analyze transaction flows, margin structures, and customer behavior to drive revenue 
  • Strong commercial acumen with a track record of driving financial impact, structuring deals, and optimizing capital efficiency in an operational role 
  • Ability to navigate complex financial ecosystems, including banking relationships, fintech partnerships, and regulatory considerations 

Nice-to-Have Qualifications 

  • Institutional FX, cross-border payments, or fintech sales with a strong European network
  • Familiarity with B2B fintech sales cycles and FX payments 
  • Ability to navigate competitive landscapes and sell against banks and fintech competitors
  • Experience scaling a regional business unit, product, or function in Europe. 

What Sets Great Candidates Apart 

  • Ability to take ownership of an ambiguous problem set and execute with limited resources.
  • A strong team player mentality is essential, as it fosters a 'one team, one dream' culture.
  • Proven track record of implementing success in high-growth startups. 
  • Experience collaborating with cross-functional teams to ensure exceptional go-to-market.

What We Offer

  • Competitive salary and benefits package 
  • Equity in a rapidly growing company 
  • Opportunity to work on cutting-edge security problems in a rapidly evolving industry
  • Opportunity to make a significant impact on the global financial infrastructure
  • Collaborative work culture with emphasis on personal and professional growth 

We are committed to building a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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