Marketing Specialist (Experiential Marketing)

With millions of diners, 60,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.

Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture.

About the role: 

Marketing Specialist focused on events, campaigns and restaurant industry relations.

Reporting to the Events Marketing Manager of Experiential, the Marketing Specialist will have a pulse on the dining scene and get excited to create campaigns and experiences to solidify OpenTable's role within the restaurant community. Will support the development and execution of diner and restaurant-facing events.

Responsibilities

• Support programs and events from conception to execution in the US, targeted at both our B2B (restaurant) and B2C (diner) audiences
• Execute on OpenTable’s events strategy: coordinate with internal and external partners, develop timelines, pull together creative assets, coordinate necessary reviews and approvals, and execute on the ground for events 
• Provide and compile data for reports on event performance and develop ongoing recap decks to showcase events ROI and learnings
• Assist with assessing and evaluating new event and partnership opportunities, while fine tuning intake process for new inquiries
• Coordinate delivery of necessary event materials to sales partners and event leads
• Own the logistics for assigned events, delegating responsibilities as appropriate to cross-functional participants 
• Create and present data on the performance of certain key marketing programs, including events marketing and social media marketing, to senior leadership
• Track contracts, payments and the approval process for vendors
• Willing and able to travel domestically up to 20% to support events

Requirements

• BA/BS degree
• 2+ years of work experience in marketing or events with a strong knowledge of digital marketing 
• Passion for food/dining 
• Extremely organized with high attention to detail
• Work well both independently and collaboratively 
• Up-to-date on trends in both the industry and within popular culture 
• Experience working across departments including with brand, design, or creative teams

Benefits And Perks

• Work from (almost) anywhere for up to 20 days per year
• Focus on mental health and well-being:
• Company-paid therapy sessions through SpringHealth
• Company-paid subscription to Headspace
• Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
• Paid parental leave
• Generous paid vacation + time off for your birthday
• Paid volunteer time
• Focus on your career growth:
• Development Dollars
• Leadership development
• Access to thousands of on-demand e-learnings
• Travel Discounts
• Employee Resource Groups
• Free lunch 5 days per week
• Beautiful office in the Empire State Building with lots of building amenities, such as a gym, multi-purpose room, in-building Starbucks, and more.

Note for MA applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. The range for this United States located role is $80,000-$100,000 USD. 

We offer a competitive base salary and benefits including: health benefits; flexible spending account; retirement benefits; life insurance; paid time off (including PTO, paid sick leave, medical leave, bereavement leave, floating holidays and paid holidays); and parental leave benefits. This role is eligible to be considered for an annual bonus.

Work Environment & Flexibility

At OpenTable, we pride ourselves on fostering a global and dynamic work environment. As a team member with us, you will benefit from a schedule tailored to accommodate a global workforce operating across multiple time zones. While the majority of your responsibilities may align with conventional business hours, there will be instances where you are expected to manage communications - via calls, Slack messages, or emails - outside of regular working hours to effectively collaborate with international colleagues, respond to restaurant partners, and/or address urgent matters. OpenTable will always abide by and consider local laws and regulations.

Inclusion

We’re committed to creating a workplace where everyone feels they belong and can thrive. We know the best ideas come when we bring different voices to the table, so we're building a team as dynamic as the diners and restaurants we serve—and fostering a culture where everyone feels welcome to be themselves.

If you need accommodations during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations.