Associate Product Marketing Manager - San Francisco/Bay Area
Associate Product Marketing Manager
Operant AI is seeking an Associate Product Marketing Manager who will join our foundational marketing team to help build out the next level of marketing assets, content, messaging, and sales enablement, reporting to the Co-founder and CMO. This is an exciting opportunity to learn and grow at the forefront of two of tech’s fastest growing and best funded industries - Cybersecurity and AI, with exceptional growth potential for ambitious self-starters who want to uplevel their knowledge and experience for a future as a product marketing leader.
As the ideal associate product marketing manager candidate, you are ready to roll up your sleeves and deliver exceptional product marketing results in a growth-oriented tech startup environment. You have a hunger to learn huge amounts of valuable industry knowledge in the center of AI innovation in San Francisco, and to move forward in your career on warp speed at the cutting edge of the next frontier in Cybersecurity and AI. You thrive on staying several steps ahead of a complex and constantly changing competitive landscape and distilling that knowledge into clear and compelling marketing materials that deliver compelling brand narratives, valuable customer conversations, and revenue conversion. You are proud to be a hands-on do-er who can take initiative and get things done to a customer-facing level of quality both as a single independent owner of a project and in collaboration with sales, engineering, product, design, and other marketers. You should have a strong eye for good design, experience building marketing collateral that embodies an existing brand ethos and aesthetic and already have at least 3+ years of full-time experience delivering high quality product marketing campaigns in a fast-growing enterprise tech environment. To succeed in this role, you will need to be comfortable operating at a level of technical detail in cloud security and AI that is necessary to create engaging, differentiated, and accurate content for highly technical buyers while simplifying language and design to be accessible and compelling upon first and last glance.
Who We Are:
We’re in business to secure the modern world. Operant’s unique technology solves several of the biggest problems in modern cybersecurity - from Cloud to APIs to AI applications in their native environments - with an implementation that is so easy it is unmatched in the industry. Operant raised its Series A funding round in September 2024 and is growing rapidly with an aggressive road map for 2025 and beyond. Having already been named as a vendor in Gartner’s market guide for API Threat Protection and Kubernetes Runtime Security as well as Forrester’s Zero Trust landscape in 2024, and as an active board member of CosAI (Coalition for Secure AI) the sky's the limit for leading this growing market.
Responsibilities:
- Create compelling customer-facing content from short blurbs to long-form treatises, across the website, sales enablement assets, slide decks and webinars, downloadable white papers, social media, and more.
- Build out verticalized content for target industries and co-selling partners focusing on FinTech, High Tech, Health Tech, Cloud Providers, and B2B AI providers.
- Work directly in design tools such as Figma and Canva to produce sales and marketing assets following brand guidelines and templates with only occasional collaboration with outside designers on a project-by-project basis. You should be good at making charts, diagrams, and similar visuals that tell compelling and clear use case stories for a technical/SAAS product.
- Experiment with new tools and tactics both audio and visually to create new kinds of product marketing assets that amplify the message and cut through the noise of a highly competitive industry.
- Support brand and product partnerships with custom materials created for specific “better together” stories and case studies.
- Presence at and support for omni-channel GTM campaigns and activities including event booths, webinars, and other similar marketing activities that overlap between product marketing, growth marketing, and brand marketing.
Basic Qualifications:
- 3+ years of full-time experience with growing responsibility in related roles with a strong track record of success in a startup environment and a deeply technical product.
- Deep hands-on knowledge of product marketing, with excellent language and creative writing skills applied to distilling deeply technical concepts into simple and compelling messaging.
- Experience researching and validating various market/category and messaging directions in a complex competitive landscape to match the right benefits/features to the customers’ most urgent needs.
- Experienced writer with an ability to weave unique and compelling storytelling into a technical sales narrative that goes far beyond what ChatGPT can pump out.
- Experience working in a fast-paced startup environment with a lot of personal responsibility and sense of accountability for project outcomes.
- Open, curious and receptive to new ideas and ways of doing things
- Comfort with and enjoyment of socratic discourse method of creative brainstorming and iteration
- Ability to follow instructions and guidelines and incorporate feedback into future iterations with positivity and a drive to win
- Working technical knowledge of Kubernetes, APIs, Cloud Security, and AI with prior experience in engineering, product, or technical writing a major plus.
- Bachelor’s degree with top grades at a competitive university or equivalent relevant work experience./li>
Work Hours & Location:
- San Francisco/Bay Area location for hybrid set-up in our Jackson Square office is strongly preferred.
- This position will require you to be available during core PST business hours (9am-5pm) and to adjust schedules occasionally based on customer and business needs including business travel, client meeting/call schedules, and team off-sites.
What you can expect from us:
Operant is an equal opportunity workplace where you will find an open and supportive environment to share your thoughts and ideas, while enabling you to springboard your career in a high-growth, high-energy startup.
Benefits:
- Medical, dental and vision insurance
- Life insurance
- 401k
- Paid holidays
- Generous PTO
- Stock options
- Performance-based kickers
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