Account Director, Product

ABOUT ORCHESTRA

Orchestra is a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at www.orchestraco.com.

People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THE PRODUCT TEAM

The Product Team, exists to operationalize the Orchestra Way, making it easier, faster, and smarter for teams across all agencies to deliver strategic, data-driven, multichannel work. We build the standards, playbooks, tools, and systems that drive consistency, improve profitability and support innovation happening at the edges.

Our work spans:

• Productization & playbooks: Codifying the best of how we work
• AI & automation: Scaling efficiency and improving work quality
• Data-driven systems: Homegrown platforms to give Orchestra a competitive edge
• Cross-functional enablement: Training, rollout, adoption, and feedback loops

This role is central to helping the Product Team run smoothly, coordinate across the organization, and ensure our most important workstreams deliver and stick.

ABOUT THIS ROLE

The Account Director, Product is the day-to-day operator of key Product initiatives. You’ll partner with the Chief Product Officer (CPO) and Managing Director to coordinate work across agencies and functions, ensure clarity and momentum across our roadmap, and support the teams who are adopting new standards, tools, and workflows. This is a mid-senior role for someone who excels at structured thinking, cross-functional leadership, and translating ambiguity into action. This role requires someone who is highly comfortable collaborating with Orchestra team members across levels and functions, able to interview subject matter experts, extract the underlying logic of how work gets done, and translate that input into structured, repeatable documentation that fits within the Orchestra Way. You do not need a product or engineering background, but strong comfort with technology and AI-enabled tools is increasingly essential, as these systems are woven through Product’s work.

If you enjoy helping teams level up, see patterns across diverse work and bring order to evolving systems, this role is a high-impact opportunity.

Role location: This role is based in our New York, N.Y. or San Francisco office on a hybrid basis, in-office 2 -3 days per week.

 ACCOUNTABILITIES & QUALIFICATIONS

As an Account Director, Product, you will …

Drive Execution Across Product’s Roadmap

• Coordinate workstreams including AEO, agentic workflows, AI tools & data-driven platforms and playbooks
• Keep systems moving: tracking progress, dependencies, risks and stakeholder needs
  Support cross-functional delivery with Ops, Growth, Culture, Marketing, IT and agency leads

Support the Development & Rollout of the Orchestra Way

• Help create and maintain standardized product documentation, workflows and integrated playbooks
• Ensure materials are clear, consistent  and accessible across the Knowledge Network
• Convert subject matter expertise into structured guidance that teams can operationalize

Support Internal Enablement & Adoption

• Coordinate trainings with the Orchestra L&D team, working sessions, and assist with the rollout of internal communications
• Gather feedback and adoption metrics; help refine products based on real-world usage
• Act as a peer partner to account team managers/directors as they integrate new tools and processes

Advance AI-Enabled and Automated Ways of Working

• Assist the Product Team to document workflows and identify automation opportunities
• Support rollout of enterprise GPTs, AI templates, and agentic workflows
• Help teams understand and adopt AI-enabled ways of working

Strengthen Internal Alignment & Business Development Support

• Work with Growth to integrate standardized products, insights, and playbooks into pitches
• Help ensure the internal story matches the external one in a way that is consistent, scalable, and clear
• Identify opportunities to reuse or elevate strong work into company-wide standards

ESSENTIALS SKILLS

• ~6–8+ years in client service, operations, workflow design, consulting, project management or other demonstrably relatable experience
• Proven project or program management experience in a matrixed environment
• Strong written communication and documentation skills
• Ability to support cross-functional groups toward aligned decisions
• High comfort with evolving, iterative work
• Strong organizational and prioritization skills

Preferred

• Experience with standardizing ways of working, building frameworks, or creating playbooks
• Familiarity with AI tools or automation concepts (no technical background required)
• Experience supporting internal change management or organizational rollout
• Understanding of how agency teams scope, sell, and deliver work

WORKING AT ORCHESTRA

Salary (commensurate with experience and skills): $110,000 - $140,000

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Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: www.orchestraco.com.

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