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Senior Content Designer

Hybrid

About Panasonic Well:  

Panasonic Well is a venture and business incubator from the Panasonic Group focused on pioneering new health and wellness solutions by connecting hardware, software and services through industry-leading, responsible AI. We are committed to building an ecosystem of technology that improves well-being for every generation.

Panasonic Well operates in the US as Panasonic Well LLC and in Japan as a division of Panasonic Holdings Corporation.

About The Role:

We’re building AI-powered products that redefine health and wellness for families. As a Content Designer, you’ll play a critical role in defining and evolving our content strategy, ensuring it aligns with user needs, business goals, and the unique challenges of AI-powered experiences. You’ll help craft clear, engaging, and human-centered content experiences that empower users to make meaningful decisions, in alignment with our brand voice that is empathetic, empowering, and approachable.

What You’ll Get To Do:

  • Lead content design efforts for AI-powered wellness products from ideation to launch.
  • Define and implement content strategies that are clear, concise, and aligned with user needs and business objectives.
  • Collaborate closely with UX designers, conversation designers, researchers, product managers, and engineers to create cohesive user experiences.
  • Write, edit, and optimize content for interfaces, flows, and notifications across web and mobile platforms.
  • Advocate for user-centric language and content accessibility, including inclusivity in voice and tone.
  • Partner with UX researchers to test and iterate on content based on qualitative and quantitative data.
  • Develop and maintain content guidelines and libraries to ensure consistency across products.
  • Work with marketing and brand teams to align product content with the company’s tone and messaging strategies.
  • Translate complex technical concepts into simple, understandable language for diverse audiences.
  • Build and refine content strategies that address user pain points while driving engagement and retention.
  • Explore innovative content approaches for AI-driven interactions, including voice, chat, and dynamic UI.
  • Contribute to thought leadership within the content design space by sharing insights and best practices with the team.
  • Lead workshops and training sessions to empower cross-functional teams to operate with a content-first mindset.
  • Ensure content meets regulatory and ethical standards, particularly in sensitive health and wellness contexts, contributing to evaluation criteria for LLMs.

What You’ll Bring:

  • 5+ years of experience in content design, UX writing, or similar roles.
  • Expertise in creating content for digital products, with a portfolio showcasing strong user-centered content work.
  • Excellent collaboration skills and experience working cross-functionally with design, research, and product teams. Proven ability to work with engineers, product designers, researchers, and product managers and exhibit competence in meaningfully contributing to technical and user experience discussions and tradeoffs.
  • Familiarity with AI-driven interfaces and content challenges unique to AI-powered products.
  • Experience in the health, wellness, or fitness industry.
  • Knowledge of localization and accessibility standards in digital content.
  • Proven track record of working on 0-to-1 projects or new product launches.
  • Strong communication and collaboration skills, with the ability to clearly articulate design decisions and prototype goals to a variety of stakeholders.

What We Offer:

The future of work at Panasonic Well is flexibility. Like many other leading Silicon Valley based businesses, we follow a hybrid workplace model post-pandemic. We believe this model is consistent with our goals of fostering a highly collaborative culture, promoting employee well-being, and developing a workplace that is engaging, equitable, and innovative.  

Local (Bay Area) employees are expected to come into the office on Mondays & Wednesdays and optional on the other days of the week. Fully remote (Work From Home) employment may be available for select positions.  

Grade level and salary ranges are determined primarily through the scope and complexity of the role along with a review of the applicant’s experience and skills, as well as alignment with geographic market data and equity with other team members.

Employee benefits include:

  • Competitive compensation 
  • Comprehensive benefits (Medical, Dental, Vision, HSA, FSA)
  • 401(k) with employer match 
  • Life & Short Term Disability Insurance
  • Supplemental Medical Coverage
  • Unlimited Vacation & Accrued Sick Leave 
  • 12 Company Holidays 
  • Paid Maternity & Parental Leave
  • Paid Caregiver Leave 
  • Employee Assistance Program
  • Pet Insurance
  • Casual Dress Code
  • Catered Lunch & Snacks 
  • Discounts on Panasonic products
  • Company Social Events

We are proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sex, sexual orientation, national origin, disability status, protected veteran status, and any other characteristic protected by law or company policy. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation. All candidates must have valid authorization to work in the U.S. Thank you for your interest.

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